Monografija opisuje nastanek in naravo organizacijske kulture ter organizacijske klime in poda oceno organizacijske kulture ter organizacijske klime z namenom boljšega razumevanja podjetja ali druge organizacije ter njene uspešnosti

The study examines the phenomenon of national identity and economic ethnocentrism in consumer buying behavior. Analysis of data collected from a representative sample of adult Slovenian consumers reveals only moderately expressed ethnocentric tendencies. Similar moderation was revealed in the...