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Grocery shopping is an essential and routine activity. Although long regarded the responsibility of the female spouse, modern social and demographic shifts are causing men to become more engaged in this task. This is the first study to analyse gender differences with respect to the criterion of...
Persistent link: https://www.econbiz.de/10009438018
Learning processes are widely held to be the mechanism by which boundedly rational agents adapt to environmental changes. We argue that this same outcome might also be achieved by a different mechanism, namely specialisation and the division of knowledge, which we here extend to the consumer...
Persistent link: https://www.econbiz.de/10009448633
Purpose ? The goals of the paper are to propose, measure, and empirically test the expectations model of economic nationalism. The model posits that economic nationalism is re?ected in people?s expectations of their government, domestic ?rms, and the general public, in terms of restricting the...
Persistent link: https://www.econbiz.de/10009484545
The evolution of consumer profile highlights, for food products and specifically for beef, a growing attention for a number of specific aspects related to food quality, safety, environmental issues and animal welfare. Because of this, it is more and more important to understand the consumer’s...
Persistent link: https://www.econbiz.de/10010908955
The present study addresses the manners in which potential consumers react to and examine online marketing communication efforts, and how their perceptions influence various decisions. By drawing from theories of consumer behaviour, several variables are taken into consideration, a model...
Persistent link: https://www.econbiz.de/10010938117
distribution to create self-owned mono brand dedicated shops, where assistants are educated (since they work directly for the …
Persistent link: https://www.econbiz.de/10010542298
The last two decades have been fruitful in the development of research into ethical consumer behaviour. Notwithstanding this growing interest, the majority of studies focuses on measuring consumers' ethical attitudes and beliefs, neglecting the understanding of actual behaviour. This...
Persistent link: https://www.econbiz.de/10009218936
Study examines the influences of various organisational response cases against a negative event on consumer brand …
Persistent link: https://www.econbiz.de/10009223246
The European Commission has formally recognised that adequate provision of basic household services, including energy, communications, water and transport, is key to ensuring equity, social cohesion and solidarity. Yet little research has been done on the impact of the reform of these services...
Persistent link: https://www.econbiz.de/10009277278
paper we analyze the brand management strategy ViviVerde” pursued by Coop and, with an analysis of the demand elasticity of …
Persistent link: https://www.econbiz.de/10011228045