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Experimental study of industrial buyer behavior

Cardozo, Richard N.; Cagley, James W. - In: Journal of marketing research : JMR 8 (1971) 3, pp. 329-334

Persistent link: https://www.econbiz.de/10001976310

White response to integrated advertising

Cagley, James W.; Cardozo, Richard N. - In: Issues in advertising, (pp. 122-128). 1972

Persistent link: https://www.econbiz.de/10001978234

An experimental study of customer effort, expectation, and satisfaction

Cardozo, Richard N. - In: Journal of marketing research : JMR 2 (1965) 3, pp. 244-249

Persistent link: https://www.econbiz.de/10001976295

An experimental study of customer effort, expectation, and satisfaction

Cardozo, Richard N. - In: Consumer behavior : contemporary research in action, (pp. 413-423). 1971

Persistent link: https://www.econbiz.de/10001976301

Industrial buying as consumer behavior or the repressed revolution

Feldman, Wallace; Cardozo, Richard N. - In: Sales strategy : cases and readings, (pp. 206-219). 1969

Persistent link: https://www.econbiz.de/10002142150

New product decisions by marketing executives : a computer-controlled experiment

Cardozo, Richard N.; Ross, Ivan; Rudelius, William - In: Journal of marketing 36 (1972) 1, pp. 10-16

Persistent link: https://www.econbiz.de/10001976320

Perspective: experiential education in new product design and business development

Cardozo, Richard N.; Durfee, William K.; Ardichvili, … - In: The journal of product innovation management : an … 19 (2002) 1, pp. 4-17

Persistent link: https://www.econbiz.de/10006269425

Leadership Styles and Management Practices of Russian Entrepreneurs: Implications for Transferability of Western HRD Interventions

Ardichvili, Alexander; Cardozo, Richard N.; … - In: Human resource development quarterly 9 (1998) 2, pp. 145-156

Persistent link: https://www.econbiz.de/10007191828

The New Venture Growth: Functional Differentiation and the Need for Human Resource Development Interventions

Ardichvili, Alexander; Harmon, Brian; Cardozo, Richard N.; … - In: Human resource development quarterly 9 (1998) 1, pp. 55-70

Persistent link: https://www.econbiz.de/10007193482

The symbiosis of entities in the social engagement network: The role of social ventures

Meyskens, Moriah; Carsrud, Alan L.; Cardozo, Richard N. - In: Entrepreneurship & Regional Development 22 (2009) 5, pp. 425-455

Social entrepreneurship is increasingly recognized as a mechanism for creating social and economic value. By applying population ecology, resource dependency and resource-based view perspectives, this paper develops a conceptual model to provide greater insight into how social entrepreneurship...

Persistent link: https://www.econbiz.de/10010624616