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Business strategy and policy
Cannon, J. Thomas - 1968
Persistent link: https://www.econbiz.de/10000045427
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Basis for marketing decision through controlled motivation research
Cheskin, Louis - 1961
Persistent link: https://www.econbiz.de/10001998262
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Promotional strategy in a high-technology industry
Schlissel, Martin R. - In: Journal of economics & business 26 (1973) 1, pp. 67-73
Persistent link: https://www.econbiz.de/10002783364
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Developing marketing strategies in financial institutions
Wilcox, Thomas R. - In: Changing marketing strategies in a new economy, (pp. 115-127). 1977
Persistent link: https://www.econbiz.de/10002981322
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An empirical investigation of the relationship between market share and the competitive market position of a firm
Varadarajan, P. - 1979
Persistent link: https://www.econbiz.de/10000055350
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Optimal price and promotion for interdependent
Gensch, Dennis H.; Welam, Ulf Peter - In: Operations research 22 (1974) 4, pp. 746-755
Persistent link: https://www.econbiz.de/10002228526
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Effective marketing systems : a Japan-United States challenge
Kelley, Eugene J.; Huntington, Kate E. - In: Management by Japanese systems, (pp. 193-209). 1982
Persistent link: https://www.econbiz.de/10002231101
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Export to and direct investment in the United States : an analysis of experiences
Gent, A. P. van - In: Opportunities and challenges in United States markets : …, (pp. 51-62). 1982
Persistent link: https://www.econbiz.de/10002231828
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Multinational marketing : the headquarters role
Keegan, Warren J. - In: The Columbia journal of world business : publ. … 6 (1971) 1, pp. 85-90
Persistent link: https://www.econbiz.de/10002211303
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Buyer strategy in bilateral oligopoly
Knutson, Ronald D. - In: American journal of agricultural economics 50 (1968) 5, pp. 1507-1511
Persistent link: https://www.econbiz.de/10002222967