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Role accumulation and its effects on the diffusion of innovations
Wallendorf, Melanie Ruth - 1979
Persistent link: https://www.econbiz.de/10000055718
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Uj gyártmányok piacának és gazdaságosságának vizsgálata : Magyar Tud. Akad. Közgazdaságtud. Int.
Majlát, Lászlóné - 1967
Persistent link: https://www.econbiz.de/10002296324
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An application of perceptual mapping as an approach to evaluate new product concepts for new product development
Smith, Roland Dean - 1978
Persistent link: https://www.econbiz.de/10002820221
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Preference and perception measures in new product development : an exposition and review
Silk, Alvin J. - In: Industrial management review : IMR 11 (1969) 1, pp. 21-37
Persistent link: https://www.econbiz.de/10002828950
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An empirical investigation of the product cycle concept in international trade and investment
Sood, James - In: Liiketaloudellinen aikakauskirja 24 (1975) 2, pp. 87-108
Persistent link: https://www.econbiz.de/10002829631
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SPRINTER Mod III : a model for the analysis of new frequently purchased consumer products
Urban, Glen Lee - In: Operations research 18 (1970) 5, pp. 805-854
Persistent link: https://www.econbiz.de/10002943415
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U.S. marketers can learn from European innovators
Sorenson, Ralph Z. - In: Harvard business review : HBR 50 (1972) 5, pp. 89-99
Persistent link: https://www.econbiz.de/10002835245
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Network models for estimating brand-specific effects in multi-attribute marketing models
Srinivasan, V. - In: Management science : journal of the Institute for … 25 (1979) 1, pp. 11-21
Persistent link: https://www.econbiz.de/10002858703
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How market research discourages major innovation
Tauber, Edward M. - In: Business horizons 17 (1974) 3, pp. 22-26
Persistent link: https://www.econbiz.de/10002910337