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Journal of the Academy of Marketing Science
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1
The Emergence of Corporate Social Responsibility in Chile: The Importance of Authenticity and Social Networks
Beckman, Terry
;
Colwell, Alison
;
Cunningham, Peggy
- In:
Journal of Business Ethics
86
(
2009
)
2
,
pp. 191-206
Persistent link: https://www.econbiz.de/10008458373
Saved in:
2
Violence in Advertising
Jones, Tim
;
Cunningham, Peggy
;
Gallagher, Katherine
- In:
International journal of advertising : the quarterly …
39
(
2010
)
4
,
pp. 11-37
Persistent link: https://www.econbiz.de/10009976446
Saved in:
3
To Thine Own Self Be True? Employees’ Judgments of the Authenticity of Their Organization’s Corporate Social Responsibility Program
McShane, Lindsay
;
Cunningham, Peggy
- In:
Journal of business ethics : JOBE
108
(
2012
)
1
,
pp. 81-101
Persistent link: https://www.econbiz.de/10009978047
Saved in:
4
Early Development of Collegiate Education in International Marketing
Cunningham, Peggy
;
Jones, D.G.Brian
- In:
Journal of international marketing
5
(
1997
)
2
,
pp. 87-102
Persistent link: https://www.econbiz.de/10007250458
Saved in:
5
Reviews of Books
Cunningham, Peggy
- In:
Journal of the Academy of Marketing Science
34
(
2006
)
2
,
pp. 263-264
Persistent link: https://www.econbiz.de/10006148999
Saved in:
6
Reviews of Books
Cunningham, Peggy
;
Sisodia, Raj
- In:
Journal of the Academy of Marketing Science
32
(
2004
)
4
,
pp. 461-467
Persistent link: https://www.econbiz.de/10006150365
Saved in:
7
Reviews of Books
Cunningham, Peggy
- In:
Journal of the Academy of Marketing Science
32
(
2004
)
1
,
pp. 96
Persistent link: https://www.econbiz.de/10006150828
Saved in:
8
The Textbooks of Philip Kotler: Their Role in Defining Marketing Thought and Practice
Cunningham, Peggy
- In:
Journal of the Academy of Marketing Science
31
(
2003
)
2
,
pp. 201-206
Persistent link: https://www.econbiz.de/10006151220
Saved in:
9
Book Reviews
Cunningham, Peggy
- In:
Journal of the Academy of Marketing Science
31
(
2003
)
2
,
pp. 201
Persistent link: https://www.econbiz.de/10006151221
Saved in:
10
Violence in Advertising
Jones, Tim
;
Cunningham, Peggy
;
Gallagher, Katherine
- In:
Journal of advertising : official publication of the …
39
(
2010
)
4
,
pp. 11-37
Persistent link: https://www.econbiz.de/10008785881
Saved in:
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