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Persistent link: https://www.econbiz.de/10008451061

Simmons, Geoff; Thomas, Brychan; Truong, Yann - In: European journal of marketing : EJM 44 (2010) 9, pp. 1260-1286

Persistent link: https://www.econbiz.de/10008453007

Truong, Yann; Simmons, Geoff - In: Journal of strategic marketing 18 (2010) 3, pp. 239-257

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Simmons, Geoff; Palmer, Mark; Truong, Yann - In: Industrial marketing management : the international … 42 (2013) 5, pp. 744-754

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Truong, Yann; Simmons, Geoff; Palmer, Mark - In: Industrial marketing management : the international … 41 (2012) 1, pp. 197-207

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Truong, Yann; McColl, Rod; Kitchen, Philip - In: International journal of advertising : the quarterly … 29 (2010) 5, pp. 709-727

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Thomas, Brychan; Simmons, Geoff; Packham, Gary; Miller, … - In: Journal of food products marketing 17 (2011) 1, pp. 46-65

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Palmer, Mark; Simmons, Geoff; Kervenoael, Ronan de - In: International journal of retail & distribution management 38 (2010) 4, pp. 234-258

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Palmer, Mark; Simmons, Geoff - In: Journal of strategic marketing 18 (2010) 4, pp. 317-337

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Gilmore, Audrey; Simmons, Geoff - In: Strategic change : SC ; briefings in entrepreneurial finance 16 (2007) 5, pp. 191-200

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