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Differences in Marketing Managers' Decision Making Styles Within the Asia-Pacific Region:
Albaum, Gerald
;
Herche, Joel
;
Yu, Julie
;
Evangelista, …
- In:
Journal of global marketing
21
(
2007
)
1
,
pp. 63
Persistent link: https://www.econbiz.de/10007912793
Saved in:
2
Effects of the Change of Sovereignty on Consumer Ethnocentrism and Product Preferences in Hong Kong
Yu, Julie
;
Albaum, Gerald
- In:
Journal of euro-marketing
8
(
1999
)
1-2
,
pp. 63-82
Persistent link: https://www.econbiz.de/10007182420
Saved in:
3
Management Style Comparisons Among Five European Nations
Albaum, Gerald
;
Herche, Joel
- In:
Journal of global marketing
12
(
1999
)
4
,
pp. 5-28
Persistent link: https://www.econbiz.de/10006987784
Saved in:
4
An empirical test of alternative theories of survey response behaviour -
Evangelista, Felicitas
;
Albaum, Gerald
;
Poon, Patrick
- In:
Journal of the Market Research Society : JMRS
41
(
1999
)
2
,
pp. 227-244
Persistent link: https://www.econbiz.de/10006699569
Saved in:
5
Using response behaviour theory to solicit survey participation in consumer research: An empirical study
Evangelista, Felicitas
;
Poon, Patrick
;
Albaum, Gerald
- In:
Journal of marketing management : MM
28
(
2012
)
9
,
pp. 1174-1190
Persistent link: https://www.econbiz.de/10010000003
Saved in:
6
Strategic firm type and export performance
Shoham, Aviv
;
Evangelista, Felicitas
;
Albaum, Gerald
- In:
International marketing review
19
(
2002
)
2-3
,
pp. 236-258
Persistent link: https://www.econbiz.de/10006259684
Saved in:
7
Strategic firm type and export performance
Shoham, Aviv
;
Evangelista, Felicitas
;
Albaum, Gerald
- In:
International marketing review
19
(
2002
)
2-3
,
pp. 236-258
Persistent link: https://www.econbiz.de/10006264986
Saved in:
8
Strategic firm type and export performance
Shoham, Aviv
;
Evangelista, Felicitas
;
Albaum, Gerald
- In:
International marketing review
19
(
2002
)
3
,
pp. 236-258
Persistent link: https://www.econbiz.de/10006265385
Saved in:
9
Why People Respond to Surveys:
Poon, Patrick
;
Albaum, Gerald
;
Evangelista, Felicitas
- In:
Journal of international consumer marketing
16
(
2003
)
2
,
pp. 75-90
Persistent link: https://www.econbiz.de/10007103063
Saved in:
10
Reversed-Polarity Items and Scale Unidimensionality
Herche, Joel
;
Engelland, Brian
- In:
Journal of the Academy of Marketing Science
24
(
1996
)
4
,
pp. 366-374
Persistent link: https://www.econbiz.de/10006154312
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