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The Co-Creation Paradigm
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Ramaswamy, Venkat
8
Frigo, Mark L.
1
Gouillart, Francis
1
Kahn, Kenneth B.
1
Ozcan, Kerimcan
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Prahalad, C.K.
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Strategy & leadership : a publication of Strategic Leadership Forum
4
Harvard business review : HBR
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Planning review : a publ. of The Planning Forum, The International Society for Planning and Strategic Management
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Strategic finance : leadership strategies in accountants and financial professionals
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HOW TO MEASURE THE IMPACT OF FSI ON SALES FORECASTS
Kahn, Kenneth B.
;
Ozcan, Kerimcan
- In:
The journal of business forecasting : methods & systems
15
(
1996
)
4
,
pp. 17-21
Persistent link: https://www.econbiz.de/10007318743
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2
Co-creating unique value with customers
Prahalad, C.K.
;
Ramaswamy, Venkat
- In:
Planning review : a publ. of The Planning Forum, The …
32
(
2004
)
3
,
pp. 4-9
Persistent link: https://www.econbiz.de/10006609937
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3
Co-Creating Strategic Risk-Return Management
Frigo, Mark L.
;
Ramaswamy, Venkat
- In:
Strategic finance : leadership strategies in …
90
(
2009
)
11
,
pp. 24-33
Persistent link: https://www.econbiz.de/10008257017
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4
Building the Co-Creative Enterprise By getting all their stakeholders — From employees to customers to suppliers — To participate in product and process design, a few pioneers are...
Ramaswamy, Venkat
;
Gouillart, Francis
- In:
Harvard business review : HBR
(
2010
),
pp. 100-110
Persistent link: https://www.econbiz.de/10008704465
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5
Competing through co-creation: innovation at two companies
Ramaswamy, Venkat
- In:
Strategy & leadership : a publication of Strategic …
38
(
2010
)
2
,
pp. 22-30
Persistent link: https://www.econbiz.de/10008706897
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6
Competing through co-creation: innovation at two companies
Ramaswamy, Venkat
- In:
Strategy & leadership : a publication of Strategic …
38
(
2010
)
2
,
pp. 22-30
Persistent link: https://www.econbiz.de/10008386152
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7
Leading the transformation to co-creation of value
Ramaswamy, Venkat
- In:
Strategy & leadership : a publication of Strategic …
37
(
2009
)
2
,
pp. 32-37
Persistent link: https://www.econbiz.de/10008225665
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8
Co-creating value through customers' experiences: the Nike case
Ramaswamy, Venkat
- In:
Strategy & leadership : a publication of Strategic …
36
(
2008
)
5
,
pp. 9-14
Persistent link: https://www.econbiz.de/10008099702
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9
It's about human experiences… and beyond, to co-creation
Ramaswamy, Venkat
- In:
Industrial marketing management : the international …
40
(
2011
)
2
,
pp. 195-197
Persistent link: https://www.econbiz.de/10008846832
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