Runge, Henrike; Botzenhardt, Florian; Ferdinand, … - In: EconStor Open Access Articles (2013), pp. 34-41
emerging and developing countries. This fact is surprising considering the background of relatively low local advertising … marketing industry of how to benefit from them. …Das internationale Werbefestival in Cannes ist einer der wichtigsten internationalen Gradmesser für kreative Werbung …