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~person:"Aiello, Gaetano"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~subject:"Konsumentenverhalten"
~type_genre:"Collection of articles of several authors"
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Aiello, Gaetano
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Sheth, Jagdish N.
40
Belk, Russell W.
20
Jacoby, Jacob
9
Bettman, James R.
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Holbrook, Morris B.
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of marketing communications
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Journal of promotion management : innovations in planning and applied research
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ECONIS (ZBW)
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Special issue: Creativity and passion between global branding and country of origin roots
Aiello, Gaetano
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010408099
Saved in:
2
Special issue: Creativity and passion between global branding and country of origin roots
Aiello, Gaetano
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010408205
Saved in:
3
Global branding and country of origin : creativity and passion
Aiello, Gaetano
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010424493
Saved in:
4
Promoting
brand
relationships
Loureiro, Sandra Maria Correia
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012179149
Saved in:
5
Special issue: New advertising formats
Pelsmacker, Patrick de
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009508039
Saved in:
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