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Global branding and country of origin : creativity and passion
Aiello, Gaetano (contributor) - 2014
Persistent link: https://www.econbiz.de/10010424493
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Country of origin effect : looking back and moving forward
Cheah, Isaac (ed.); Phau, Ian (ed.); Aiello, Gaetano (ed.) - 2019
Persistent link: https://www.econbiz.de/10011987286
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Challenges for marketing in 21st century
Smyczek, Sławomir (ed.) - 2017
Persistent link: https://www.econbiz.de/10011736937
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Modern marketing for profit and non-profit organizations : international perspective
Smyczek, Sławomir (ed.); Matysiewicz, Justyna (ed.) - 2013
Persistent link: https://www.econbiz.de/10014011209
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Social exclusions in Europe : marketing perspective
Smyczek, Sławomir (contributor);  … - 2015
Persistent link: https://www.econbiz.de/10011377428
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Healthcare : market dynamics, policies and strategies in Europe
Glowik, Mario (ed.); Smyczek, Sławomir (contributor) - 2015
Persistent link: https://www.econbiz.de/10010527233
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Special issue: Creativity and passion between global branding and country of origin roots
Aiello, Gaetano (contributor) - 2013
Persistent link: https://www.econbiz.de/10010408099
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Disaster avoidance/recovery marketing
Aiello, Gaetano (contributor) - 2014
Persistent link: https://www.econbiz.de/10010408205
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Challenges for companies and consumers on international market
Smyczek, Sławomir (ed.); Matysiewicz, Justyna (ed.);  … - MAG Scholar Global Business, Marketing & Tourism … - 2018
Persistent link: https://www.econbiz.de/10012053314