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~person:"Alcántara-Pilar, Juan Miguel"
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Alcántara-Pilar, Juan Miguel
Barrio-García, Salvador del
32
Porcu, Lucia
14
Crespo-Almendros, Esmeralda
12
del Barrio-García, Salvador
5
Muñoz-Leiva, Francisco
3
Alcantara-Pilar, Juan Miguel
2
Casado-Díaz, Ana B.
2
Castañeda García, J. Alberto
2
Kitchen, Philip J.
2
Luque Martínez, Teodoro
2
Penagos-Londoño, Gabriel I.
2
Prados-Peña, M. Belén
2
Rodríguez-López, María Eugenia
2
Ruiz-Moreno, Felipe
2
Sellers Rubio, Ricardo
2
Al´cantara-Pilar, Juan Miguel
1
Castañeda-García, Jose A.
1
Crespo-Almendros, E.
1
Crespo-Almendros, Esmeraldo
1
Crespo-Almens, Esmeralda
1
Del Barrio-García, Salvador
1
Doña Toledo, Luis
1
Frias, Dolores M.
1
Frías-Jamilena, D. M.
1
Frías-Jamilena, Dolores M.
1
Golden, Linda L.
1
Hernández-López, Laura
1
Kamakura, Wagner A.
1
López-Moreno, Lorenza
1
Prados-Peña, Ma. Belén
1
Rodríguez-López, M. Eugenia
1
Rodríguez-Molina, M. A.
1
Rojas-Lamorena, Álvaro J.
1
Tourky, Marwa
1
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Analyzing the cultural diversity of consumers in the global marketplace
2
International journal of hospitality management
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Bridging the gap between advertising academia and practice
1
European Research on Management and Business Economics (ERMBE)
1
European research on management and business economics
1
International Journal of Contemporary Hospitality Management
1
International journal of advertising : the quarterly review of marketing communications
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ECONIS (ZBW)
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Examining the mediating role of integrated marketing communication on the relationship between adhocracy culture and brand advantage
Porcu, Lucia
;
Barrio-García, Salvador del
; …
- In:
Bridging the gap between advertising academia and practice
,
(pp. 281-295)
.
2017
Persistent link: https://www.econbiz.de/10011540401
Saved in:
2
A review of psycho- vs. socio-linguistics theories : an application to marketing research
Alcántara-Pilar, Juan Miguel
;
Barrio-García, Salvador del
- In:
Analyzing the cultural diversity of consumers in the …
,
(pp. 227-255)
.
2015
Persistent link: https://www.econbiz.de/10011396940
Saved in:
3
The moderating role of language on perceived risk and information-processing online
Alcántara-Pilar, Juan Miguel
;
Barrio-García, Salvador del
- In:
Analyzing the cultural diversity of consumers in the …
,
(pp. 320-345)
.
2015
Persistent link: https://www.econbiz.de/10011396958
Saved in:
4
Analyzing the cultural diversity of consumers in the global marketplace
Alcántara-Pilar, Juan Miguel
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10011305472
Saved in:
5
A review of restaurant research in the last two decades : a bibliometric analysis
Rodríguez-López, M. Eugenia
;
Alcántara-Pilar, Juan Miguel
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012241946
Saved in:
6
El papel moderador del diseño web y la cultura del pís en la respuesta del consumídor online : una aplicación a los destinos turísticos
Alcántara-Pilar, Juan Miguel
;
Barrio-García, Salvador del
- In:
European research on management and business economics
22
(
2016
)
2
,
pp. 78-87
Persistent link: https://www.econbiz.de/10011686094
Saved in:
7
Do adhocracy and market cultures facilitate firm-wide integrated marketing communication (IMC)?
Porcu, Lucia
;
Barrio-García, Salvador del
; …
- In:
International journal of advertising : the quarterly …
36
(
2017
)
1
,
pp. 121-141
Persistent link: https://www.econbiz.de/10011687906
Saved in:
8
Toward an understanding of online information processing in e-tourism : does national culture matter?
Alcántara-Pilar, Juan Miguel
;
Barrio-García, Salvador del
- In:
Journal of travel and tourism marketing
34
(
2017
)
8
,
pp. 1128-1142
Persistent link: https://www.econbiz.de/10011758832
Saved in:
9
Motivational duality in online consumer behaviour : website usability and flow state as moderating factors
Alcántara-Pilar, Juan Miguel
;
Barrio-García, Salvador del
- In:
International journal of business and economics
14
(
2015
)
1
,
pp. 79-104
Persistent link: https://www.econbiz.de/10011316492
Saved in:
10
Analyzing the influence of firm-wide integrated marketing communication on market performance in the hospitality industry
Porcu, Lucia
;
Barrio-García, Salvador del
; …
- In:
International journal of hospitality management
80
(
2019
),
pp. 13-24
Persistent link: https://www.econbiz.de/10012058600
Saved in:
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