Similar Search Results

Economic analysis of charitable donations

Kang, Moon Young; Park, Byungho; Lee, Sanghak; Kim, Jaehwan - In: Journal of marketing and consumer behaviour in emerging … (2016) 2, pp. 40-57

This paper examines the effect of message characteristics on donation behavior using an economic model of giving. The utility of giving can come from one's own contribution and possibly from the combined contributions of others. Donors are assumed to be constrained utility maximizers, and the...

Persistent link: https://www.econbiz.de/10012116512

A direct tility model for asymmetric complements

Lee, Sanghak; Kim, Jaehwan; Allenby, Greg M. - In: Marketing science : the marketing journal of the … 32 (2013) 3, pp. 454-470

Persistent link: https://www.econbiz.de/10009759894

A choice model of utility maximization and regret minimization

Hur, Taegyu; Allenby, Greg M. - In: Journal of marketing research 59 (2022) 6, pp. 1235-1251

Persistent link: https://www.econbiz.de/10013474533

Price promotions in choice models

Howell, John R.; Lee, Sanghak; Allenby, Greg M. - In: Marketing science : the marketing journal of the … 35 (2016) 2, pp. 319-334

Persistent link: https://www.econbiz.de/10011459529

Modeling indivisible demand

Lee, Sanghak; Allenby, Greg M. - In: Marketing science : the marketing journal of the … 33 (2014) 3, pp. 364-381

Persistent link: https://www.econbiz.de/10010370732

An economic analysis of demand of the very poor

Lee, Sanghak; Thomas, Suman Ann; Allenby, Greg M. - In: International journal of research in marketing : IJRM ; … 37 (2020) 3, pp. 544-556

Persistent link: https://www.econbiz.de/10012494693

Multiple-constraint choice models with corner and interior solutions

Satomura, Takuya; Kim, Jaehwan; Allenby, Greg M. - In: Marketing science : the marketing journal of the … 30 (2011) 3, pp. 481-490

Persistent link: https://www.econbiz.de/10009160781

Product attributes and models of multiple discreteness

Kim, Jaehwan; Allenby, Greg M.; Rossi, Peter E. - In: Journal of econometrics 138 (2007) 1, pp. 208-230

Persistent link: https://www.econbiz.de/10003451758

Conjunctive screening in models of multiple discreteness

Kim, Youngju; Hardt, Nino; Kim, Jaehwan; Allenby, Greg M. - In: International journal of research in marketing : IJRM ; … 39 (2022) 4, pp. 1209-1234

Persistent link: https://www.econbiz.de/10013471084

Benefit-based conjoint analysis

Kim, Dong Soo; Bailey, Roger A.; Hardt, Nino; Allenby, … - In: Marketing science : the marketing journal of the … 36 (2017) 1, pp. 54-69

Persistent link: https://www.econbiz.de/10011645754

1
2
3
4
5
6
7
8
9
10
Next
Last