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Navigating the complexities of financial services marketing through a bibliometric analysis of the Journal of Financial Services Marketing (2009-2022)
Bhaskar, Ratikant
;
Onyia, Okey Peter
;
Pandey, Dharen Kumar
- In:
Journal of financial services marketing
28
(
2023
)
4
,
pp. 724-747
Persistent link: https://www.econbiz.de/10014479045
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