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Negative Emotions in Marketing Research: Affect or Artifact?
Babin, Barry J.; Darden, William R.; Shreveport; Lousiana; … - In: Journal of Business Research 42 (1998) 3, pp. 271-285
Persistent link: https://www.econbiz.de/10005465485
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The role of consumer sympathy in product liability suits : An experimental investigation of loose coupling
Darden, William R.; DeConinck, James B.; Babin, Barry J.; … - In: Journal of Business Research 22 (1991) 1, pp. 65-89
Persistent link: https://www.econbiz.de/10005465908
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Exploring the concept of affective quality: Expanding the concept of retail personality
Darden, William R.; Babin, Barry J. - In: Journal of Business Research 29 (1994) 2, pp. 101-109
Persistent link: https://www.econbiz.de/10005473458
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Good and bad shopping vibes: Spending and patronage satisfaction
Babin, Barry J.; Darden, William R. - In: Journal of Business Research 35 (1996) 3, pp. 201-206
Persistent link: https://www.econbiz.de/10005473750
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Work and-or Fun: Measuring Hedonic and Utilitarian Shopping Value
Babin, Barry J.; Darden, William R.; Griffin, Mitch - In: Journal of consumer research : JCR ; an … 20 (1994) 4, pp. 644-656
Persistent link: https://www.econbiz.de/10006684228
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Negative Emotions in Marketing Research: Affect or Artifact?
Babin, Barry J.; Darden, William R.; Babin, Laurie A. - In: Journal of business research : JBR 42 (1998) 3, pp. 271-286
Persistent link: https://www.econbiz.de/10006733304
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Good and Bad Shopping Vibes: Spending and Patronage Satisfaction
Babin, Barry J.; Darden, William R. - In: Journal of business research : JBR 35 (1996) 3, pp. 201-206
Persistent link: https://www.econbiz.de/10006738137
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Exploring the Concept of Affective Quality: Expanding the Concept of Retail Personality
Darden, William R.; Babin, Barry J. - In: Journal of business research : JBR 29 (1994) 2, pp. 101-110
Persistent link: https://www.econbiz.de/10006744821
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Consumer Self-Regulation in a Retail Environment
Babin, Barry J.; Darden, William R. - In: Journal of retailing 71 (1995) 1, pp. 47-70
Persistent link: https://www.econbiz.de/10006634133
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Exploring the concept of affective quality: Expanding the concept of retail personality
Darden, William R.; Babin, Barry J. - In: Operations research, Management science : OR MS ; the … 35 (1995) 4, pp. 437-440
Persistent link: https://www.econbiz.de/10006532727