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~person:"Baier, Daniel"
~person:"Barnes, Stuart J."
~subject:"Virtual reality"
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Virtuelle Stimuli für Kundente...
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Baier, Daniel
Barnes, Stuart J.
Castronova, Edward
24
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Dieck, M. Claudia tom
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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1
Virtual reality marketing and customer advocacy : transforming experiences from story-telling to story-doing
Regt, Anouk de
;
Plangger, Kirk
;
Barnes, Stuart J.
- In:
Journal of business research : JBR
136
(
2021
),
pp. 513-522
Persistent link: https://www.econbiz.de/10012663249
Saved in:
2
In search of the "meta-maven" : an examination of market maven behavior across real-life, web, and virtual world marketing channels
Barnes, Stuart J.
;
Pressey, Andrew D.
- In:
Psychology & marketing
29
(
2012
)
3
,
pp. 167-185
Persistent link: https://www.econbiz.de/10009510112
Saved in:
3
Understanding use continuance in virtual worlds : empirical test of a research model
Barnes, Stuart J.
- In:
Information & management : the internat. journal of …
48
(
2011
)
8
,
pp. 313-319
Persistent link: https://www.econbiz.de/10009411291
Saved in:
4
Technology acceptance modeling of augmented reality at the point of sale : can surveys be replaced by an analysis of online reviews?
Rese, Alexandra
;
Schreiber, Stefanie
;
Baier, Daniel
- In:
Journal of retailing and consumer services
21
(
2014
)
5
,
pp. 869-876
Persistent link: https://www.econbiz.de/10010407211
Saved in:
5
Caught in the Web? : addictive behavior in cyberspace and the role of goal-orientation
Barnes, Stuart J.
;
Pressey, Andrew D.
- In:
Technological forecasting & social change : an …
86
(
2014
),
pp. 93-109
Persistent link: https://www.econbiz.de/10010479666
Saved in:
6
Assessing the value of real-life brands in Virtual Worlds
Barnes, Stuart J.
;
Mattsson, Jan
;
Hartley, Nicole
- In:
Technological forecasting & social change : an …
92
(
2015
),
pp. 12-24
Persistent link: https://www.econbiz.de/10011389124
Saved in:
7
Exploring the fit of real brands in the Second Life virtual world
Barnes, Stuart J.
;
Mattsson, Jan
- In:
Journal of marketing management : MM
27
(
2011
)
9/10
,
pp. 934-958
Persistent link: https://www.econbiz.de/10009349578
Saved in:
8
The virtual reality value chain
Regt, Anouk de
;
Barnes, Stuart J.
;
Planger, Kirk
- In:
Business horizons
63
(
2020
)
6
,
pp. 737-748
Persistent link: https://www.econbiz.de/10012388323
Saved in:
9
Cyber-mavens and online flow experiences : evidence from virtual worlds
Barnes, Stuart J.
;
Pressey, Andrew D.
- In:
Technological forecasting & social change : an …
111
(
2016
),
pp. 285-296
Persistent link: https://www.econbiz.de/10011611963
Saved in:
10
Effects of lead-usership on the acceptance of media innovations : a mobile augmented reality case
Mütterlein, Joschka
;
Kunz, Reinhard E.
;
Baier, Daniel
- In:
Technological forecasting & social change : an …
145
(
2019
),
pp. 113-124
Persistent link: https://www.econbiz.de/10012134286
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