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~person:"Balabanis, George"
~subject:"Designation of origin"
~type:"article"
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Designation of origin
Brand image
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Balabanis, George
Diamantopoulos, Adamantios
13
Giraldi, Janaina de Moura Engracia
7
Magnusson, Peter
7
Papadopoulos, Nicolas G.
7
Westjohn, Stanford A.
7
Chen, Chun-Chu
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Stylidis, Dimitrios
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Klein, Kristina
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Lee, Sangwon
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Lehto, Xinran Y.
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Li, Mimi
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Melewar, T. C.
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Merunka, Dwight
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Tasci, Asli DA
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Breiter Terry, Deborah
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Journal of international marketing
3
International business review : the official journal of the European International Business Academy
1
International marketing review
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Journal of business research : JBR
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ECONIS (ZBW)
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1
Brand origin identification by consumers : a classification perspective
Balabanis, George
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
16
(
2008
)
1
,
pp. 39-71
Persistent link: https://www.econbiz.de/10003771397
Saved in:
2
Gains and losses from the misperception of brand origin : the role of brand strength and country-of-origin image
Balabanis, George
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
19
(
2011
)
2
,
pp. 95-116
Persistent link: https://www.econbiz.de/10009159088
Saved in:
3
Country image appraisal : more than just ticking boxes
Lopez, Carmen
;
Balabanis, George
- In:
Journal of business research : JBR
117
(
2020
),
pp. 764-779
Persistent link: https://www.econbiz.de/10012288099
Saved in:
4
Inconsistencies in the behavioural effects of consumer ethnocentrism : the role of brand, product category and country of origin
Balabanis, George
;
Siamagka, Niloletta-Theofania
- In:
International marketing review
34
(
2017
)
2
,
pp. 166-182
Persistent link: https://www.econbiz.de/10011673987
Saved in:
5
Favoritism toward foreign and domestic brands : a comparison of different theoretical explanations
Balabanis, George
;
Stathopoulou, Anastasia
;
Qiao, Jiayu
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 38-55
Persistent link: https://www.econbiz.de/10012060699
Saved in:
6
Reflective versus unreflective country images : how ruminating on reasons for buying a country's products alters country image
Balabanis, George
;
Lopez, Carmen
- In:
International business review : the official journal of …
31
(
2022
)
5
,
pp. 1-16
Persistent link: https://www.econbiz.de/10013399555
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