Bansal, Harvir S.; McDougall, Gordon H.G.; Dikolli, Shane S. - In: Journal of Services Marketing 18 (2004) 4, pp. 290-302
Prior work has examined antecedents and behavioral outcomes of satisfaction in an offline setting but few studies explore whether the findings hold for increasingly important online settings. This paper extends the prior work to explore the antecedents of e‐satisfaction and the relations...
