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~person:"Baumgarth, Carsten"
~person:"Heidrich, C."
~person:"Kanuk, Leslie Lazar"
~type_genre:"Glossary included"
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Consumer behaviour : a practic...
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Consumer behaviour
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Baumgarth, Carsten
Heidrich, C.
Kanuk, Leslie Lazar
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4
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Electronic Commerce : Grundlagen und praktische Umsetzung
Schwarze, Jochen
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2002
Persistent link: https://www.econbiz.de/10014013318
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2
Consumer behavior
Schiffman, Leon G.
;
Kanuk, Leslie Lazar
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1987
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3. ed
Persistent link: https://www.econbiz.de/10000724345
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3
Markenpolitik : Markenwirkungen - Markenführung - Markencontrolling
Baumgarth, Carsten
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2008
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3., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003456546
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Consumer behaviour : a European outlook
Schiffman, Leon G.
;
Kanuk, Leslie Lazar
;
Hansen, Håvard
-
2008
-
1 publ. in the UK
Persistent link: https://www.econbiz.de/10003571682
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