Consumer behaviour : a European outlook
Leon G. Schiffman; Leslie Lazar Kanuk; Håvard Hansen
| Year of publication: |
2008 ; 1 publ. in the UK
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|---|---|
| Authors: | Schiffman, Leon G. ; Kanuk, Leslie Lazar ; Hansen, Håvard |
| Publisher: |
Harlow, England : Prentice Hall Financial Times |
| Subject: | Konsumentenverhalten | Consumer behaviour | Europa | Europe | Verbraucherverhalten |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVIII, 494 S. Ill., graph. Darst. 27cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook ; Glossar enthalten ; Glossary included |
| Language: | English |
| Notes: | European rev. of: Consumer behaviour / Leon G. Schiffman, Leslie Lazar Kanuk. 9th ed. c2007. - Includes bibliographical references and index |
| ISBN: | 0-273-70401-X ; 978-0-273-70401-0 |
| Classification: | Wirtschaftliche Faktoren ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003571682