//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Belk, Russell W."
~person:"Foxall, Gordon R."
~person:"Gröppel-Klein, Andrea"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Ozanne, Julie L."
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~source:"econis"
~subject:"Marktforschung"
~subject:"Mode"
~type_genre:"Aufsatzsammlung"
~type_genre:"Book section"
~type_genre:"Conference paper"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 15 applied filters
Year of publication
From:
To:
Subject
All
Marktforschung
Mode
Consumer behaviour
76
Konsumentenverhalten
76
Theorie
10
Theory
10
Brand
8
Markenartikel
8
Marketing theory
8
Marketingtheorie
8
Verbraucherverhalten
8
Brand image
7
Brand management
7
Markenführung
7
Markenimage
7
Market research
7
Advertising effects
5
Cultural identity
5
Kulturelle Identität
5
Werbewirkung
5
Deutschland
4
Einzelhandel
4
Germany
4
Online retailing
4
Online-Handel
4
Personality psychology
4
Persönlichkeitspsychologie
4
Psychologie
4
Psychology of advertising
4
Retail trade
4
Werbepsychologie
4
Behavioral economics
3
Bibliometrics
3
Bibliometrie
3
Consumer protection
3
Einkaufszentrum
3
Emotion
3
Environmental consciousness
3
Frauen
3
Globalisierung
3
Kaufentscheidung
3
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
8
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatzsammlung
Book section
Conference paper
Reprint
Article in journal
27
Aufsatz in Zeitschrift
27
Aufsatz im Buch
8
Lehrbuch
4
Collection of articles of several authors
3
Sammelwerk
3
Textbook
3
Bibliografie
1
Bibliografie enthalten
1
Bibliography included
1
Festschrift
1
Hochschulschrift
1
Thesis
1
more ...
less ...
Language
All
English
7
German
2
Author
All
Belk, Russell W.
Foxall, Gordon R.
Gröppel-Klein, Andrea
Laroche, Michel
Loureiro, Sandra Maria Correia
Ozanne, Julie L.
Pelsmacker, Patrick de
Phau, Ian
Henninger, Claudia E.
12
Choi, Tsan-Ming
11
Mogaji, Emmanuel
7
Bosah, Genevieve
6
Brooksworth, Frederica
6
Easey, Mike
6
Cedrola, Elena
5
Hildebrandt, Lutz
5
Ozuem, Wilson
5
Alevizou, Panayiota J.
4
Bauer, Hans H.
4
Bazaki, Eirini
4
Blazquez Cano, Marta
4
Tadajewski, Mark
4
Wanick, Vanissa
4
Amatulli, Cesare
3
Becker-Leifhold, Carolin
3
Behrens, Gerold
3
Boardman, Rosy
3
Bowen, Gordon
3
Bug, Peter
3
Chi, Ting
3
Chow, Pui-Sze
3
Decker, Reinhold
3
Gardetti, Miguel Angel
3
Goworek, Helen
3
Guercini, Simone
3
Herrmann, Andreas
3
Heuer, Mark
3
Homburg, Christian
3
Jiménez-Zarco, Ana Isabel
3
Massi, Marta
3
Moore, Christopher M.
3
Moutinho, Luiz
3
Muthu, Subramanian Senthilkannan
3
Ranfagni, Silvia
3
Rodríguez Santos, María Carmen
3
Ryding, Daniella
3
Silberer, Günter
3
more ...
less ...
Published in...
All
The impact of theory on representations of the consumer and the marketing organisation
2
E-business : state of the art of ICT based challenges and solutions
1
Gabler Edition Wissenschaft
1
Handbook of Islamic marketing
1
Handbook of qualitative research methods in marketing
1
Marketing management : a cultural perspective
1
Qualitative Marktforschung : Konzepte - Methoden - Analysen
1
Transformative consumer research for personal and collective well-being
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Gender and privacy in Arab Gulf states : implications for consumption and marketing
Belk, Russell W.
;
Sobh, Rana
- In:
Handbook of Islamic marketing
,
(pp. 73-96)
.
2011
Persistent link: https://www.econbiz.de/10009349736
Saved in:
2
Customers' online interaction experiences with
fashion
brands : e-information and e-buying
Loureiro, Sandra Maria Correia
;
Amorim, Marlene
- In:
E-business : state of the art of ICT based challenges …
,
(pp. 81-97)
.
2017
Persistent link: https://www.econbiz.de/10011858948
Saved in:
3
Camcorder society: quality videography in consumer and marketing research
Kozinets, Robert V.
;
Belk, Russell W.
- In:
Handbook of qualitative research methods in marketing
,
(pp. 335-344)
.
2006
Persistent link: https://www.econbiz.de/10003446305
Saved in:
4
Radical behaviorism and consumer research : theoretical promise and empirical problems
Foxall, Gordon R.
-
2008
Persistent link: https://www.econbiz.de/10003611116
Saved in:
5
Studies in the new consumer behaviour
Belk, Russell W.
-
2008
Persistent link: https://www.econbiz.de/10003611234
Saved in:
6
Action research methods in consumer culture
Ozanne, Julie L.
;
Anderson, Laurel
- In:
Marketing management : a cultural perspective
,
(pp. 279-292)
.
2012
Persistent link: https://www.econbiz.de/10009508087
Saved in:
7
Sensitizing principles and practices central to social change methodologies
Ozanne, Julie L.
;
Fischer, Eileen
- In:
Transformative consumer research for personal and …
,
(pp. 89-106)
.
2012
Persistent link: https://www.econbiz.de/10009259663
Saved in:
8
Projektive Verfahren in der Marktforschung
Gröppel-Klein, Andrea
;
Königstorfer, Jörg
- In:
Qualitative Marktforschung : Konzepte - Methoden - Analysen
,
(pp. 537-554)
.
2009
Persistent link: https://www.econbiz.de/10003827416
Saved in:
9
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
Gröppel-Klein, Andrea
(
ed.
);
Weinberg, Peter
(
honouree
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002141815
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->