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~person:"Belk, Russell W."
~person:"Foxall, Gordon R."
~person:"Hansen, Ursula"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Martínez-López, Francisco J."
~person:"Ozanne, Julie L."
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Rudolph, Thomas"
~person:"Schramm-Klein, Hanna"
~source:"econis"
~subject:"Deutschland"
~subject:"Experiment"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~type_genre:"Aufsatzsammlung"
~type_genre:"Book section"
~type_genre:"Collection of articles of several authors"
~type_genre:"Reprint"
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Deutschland
Experiment
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Consumer behaviour
112
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15
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15
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12
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Belk, Russell W.
Foxall, Gordon R.
Hansen, Ursula
Laroche, Michel
Loureiro, Sandra Maria Correia
Martínez-López, Francisco J.
Ozanne, Julie L.
Pelsmacker, Patrick de
Phau, Ian
Rudolph, Thomas
Schramm-Klein, Hanna
Sheth, Jagdish N.
45
Gröppel-Klein, Andrea
19
Bauer, Hans H.
17
Herrmann, Andreas
16
Spiller, Achim
16
Esch, Franz-Rudolf
14
Weinberg, Peter
14
Bettman, James R.
13
Choi, Tsan-Ming
13
Grunert, Klaus G.
13
Henninger, Claudia E.
13
Wiedmann, Klaus-Peter
13
Ahlert, Dieter
12
Diehl, Sandra
12
Kenning, Peter
12
Bagozzi, Richard P.
11
Bruhn, Manfred
11
Hill, Ronald Paul
11
Reisch, Lucia A.
11
Scherhorn, Gerhard
11
Schmitt, Bernd
11
Diller, Hermann
10
Holbrook, Morris B.
10
Schröder, Hendrik
10
Stobart, Jon
10
Terlutter, Ralf
10
Arnould, Eric J.
9
Enneking, Ulrich
9
Fournier, Susan
9
Jacoby, Jacob
9
Keller, Kevin Lane
9
Maclaran, Pauline
9
Mohd Suki, Norazah
9
Silberer, Günter
9
Smyczek, Sławomir
9
Thompson, Craig J.
9
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Consumer Culture Theory Conference <12., 2017, Anaheim, Calif.>
1
Gottfried Wilhelm Leibniz Universität Hannover
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
Marketing-Kontaktseminar <2, 1984, Hannover>
1
Stiftung Verbraucherinstitut
1
Universität Hannover / Abteilung Markt und Konsum
1
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Legends in consumer behavior
11
Consumer behavior analysis : (a) rational approach to consumer choice
4
Journal of business research : JBR
4
Research in consumer behavior
4
Handbook of strategic e-business management
3
Routledge companions in business, management and accounting
3
The Routledge companion to identity and consumption
3
The impact of theory on representations of the consumer and the marketing organisation
3
Transformative consumer research for personal and collective well-being
3
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
2
Country of origin effect : looking back and moving forward
2
Cross-cultural and critical perspectives on brands
2
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
2
Handbook of developments in consumer behaviour
2
Handbook of qualitative research methods in marketing
2
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
Journal of fashion marketing and management
2
Marketing and multicultural diversity
2
Review of marketing research
2
The SAGE handbook of marketing theory
2
Analyzing the cultural diversity of consumers in the global marketplace
1
Beyond sustainability
1
Brand management ; Vol. 4
1
Campus Forschung
1
Challenges and trends in modern banking
1
Contemporary consumer culture theory
1
Critical marketing : issues in contemporary marketing
1
Critical perspectives on business and management
1
E-business : state of the art of ICT based challenges and solutions
1
E-business issues, challenges and opportunities for SMEs : driving competitiveness
1
Electronic retailing
1
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
1
European journal of marketing : EJM
1
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
1
Handbook of Islamic marketing
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
Handbook of research on international advertising
1
Innovatives Marketing : Entscheidungsfelder - Management - Instrumente ; Hermann Diller zum 60. Geburtstag
1
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
1
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ECONIS (ZBW)
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111
Influence of PL equity on store loyalty : a comparative analysis between Spain and the U.S.
Ruiz-Real, José Luis
;
Gázquez-Abad, Juan Carlos
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 151-157)
.
2018
Persistent link: https://www.econbiz.de/10013277505
Saved in:
112
Kaufkompetenz bei Kindern
Schramm-Klein, Hanna
- In:
Verbraucherresilienz : Risikofaktoren, …
,
(pp. 53-68)
.
2023
Persistent link: https://www.econbiz.de/10014423688
Saved in:
113
Verbraucher- und umweltorientiertes Marketing : Spurensuche einer dialogischen Marketingethik
Hansen, Ursula
(
ed.
)
-
1995
Persistent link: https://www.econbiz.de/10000548007
Saved in:
114
Qualitative consumer research
Belk, Russell W.
(
ed.
)
-
2017
-
First edition
Persistent link: https://www.econbiz.de/10011762235
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