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~person:"Belk, Russell W."
~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Ozanne, Julie L."
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Rudolph, Thomas"
~person:"Schramm-Klein, Hanna"
~source:"econis"
~subject:"Brand"
~subject:"Deutschland"
~subject:"Experiment"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~type:"book"
~type_genre:"Aufsatzsammlung"
~type_genre:"Book section"
~type_genre:"Collection of articles of several authors"
~type_genre:"Conference paper"
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Brand
Deutschland
Experiment
Konsumentenverhalten
Marktforschung
Mode
Consumer behaviour
29
Verbraucherverhalten
11
Russell W. Belk
10
Brand management
5
Markenführung
5
Markenartikel
4
Welt
4
World
4
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3
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3
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70
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Aufsatzsammlung
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Collection of articles of several authors
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Sammelwerk
27
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12
Sammlung
12
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6
Aufsatz in Zeitschrift
6
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6
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6
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4
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4
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1
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1
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1
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1
Fallstudie
1
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1
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1
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Language
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English
31
German
1
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All
Belk, Russell W.
Foxall, Gordon R.
Laroche, Michel
Loureiro, Sandra Maria Correia
Ozanne, Julie L.
Pelsmacker, Patrick de
Phau, Ian
Rudolph, Thomas
Schramm-Klein, Hanna
Sheth, Jagdish N.
42
Jacoby, Jacob
9
Bala, Christian
8
Stobart, Jon
8
Baumgarth, Carsten
7
Bettman, James R.
7
Herrmann, Andreas
7
Schuldzinski, Wolfgang
7
Holbrook, Morris B.
6
Lips, Peter
6
Muthu, Subramanian Senthilkannan
6
Reisch, Lucia A.
6
Bauer, Hans H.
5
Drees, Norbert
5
Esch, Franz-Rudolf
5
Fitchett, James
5
Gbadamosi, Ayantunji
5
Hewer, Paul
5
Khosrowpour, Mehdi
5
Piacentini, Maria
5
Spiller, Achim
5
Thøgersen, John
5
Wiedmann, Klaus-Peter
5
Ahlert, Dieter
4
Askegaard, Søren
4
Boltz, Dirk-Mario
4
Christodoulides, George
4
Dixit, Saurabh Kumar
4
Drolet, Aimee Leigh
4
Fischer, Arthur
4
Hansen, Ursula
4
Herr, Paul M.
4
Hippner, Hajo
4
Hurrelmann, Klaus
4
Kahle, Lynn R.
4
Kassarjian, Harold H.
4
Kaufmann, Hans Rüdiger
4
Krafft, Manfred
4
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Consumer Culture Theory Conference <12., 2017, Anaheim, Calif.>
1
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Legends in consumer behavior
11
Research in consumer behavior
3
Routledge companions in business, management and accounting
3
Journal of fashion marketing and management
2
Review of marketing research
2
Critical perspectives on business and management
1
Journal of business research : JBR
1
Journal of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of promotion management : innovations in planning and applied research
1
Routledge frontiers in the development of international business, management and marketing
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ECONIS (ZBW)
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1
Luxury
fashion
branding ; Pt. 1
Phau, Ian
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010198012
Saved in:
2
Luxury
fashion
branding
Phau, Ian
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010384454
Saved in:
3
Promoting
brand
relationships
Loureiro, Sandra Maria Correia
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012179149
Saved in:
4
The behavioral economics of
brand
choice
Foxall, Gordon R.
;
Oliveira-Castro, Jorge M.
;
James, …
-
2007
Persistent link: https://www.econbiz.de/10003460750
Saved in:
5
Perspectives on consumer choice : from behavior to action, from action to agency
Foxall, Gordon R.
-
2016
Persistent link: https://www.econbiz.de/10011522666
Saved in:
6
Consumer culture theory
Özçaglar-Toulouse, Nil
(
ed.
);
Rinallo, Russell
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011586593
Saved in:
7
The Routledge companion to consumer behavior analysis
Foxall, Gordon R.
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011341154
Saved in:
8
Conceptual papers in marketing and consumer research
Belk, Russell W.
(
ed.
);
MacInnis, Deborah J.
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10012178664
Saved in:
9
Qualitative consumer research
Belk, Russell W.
(
ed.
)
-
2017
-
First edition
Persistent link: https://www.econbiz.de/10011762235
Saved in:
10
Consumer culture theory
Cross, Samantha N. N.
(
ed.
);
Ruvalcaba, Cecilia
(
ed.
); …
-
Consumer Culture Theory Conference <12., 2017, Anaheim, …
-
2018
-
First edition
Persistent link: https://www.econbiz.de/10011823381
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