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~person:"Belk, Russell W."
~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Ozanne, Julie L."
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Rudolph, Thomas"
~person:"Schramm-Klein, Hanna"
~subject:"Deutschland"
~subject:"Experiment"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~type_genre:"Aufsatzsammlung"
~type_genre:"Collection of articles of several authors"
~type_genre:"Conference paper"
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Deutschland
Experiment
Konsumentenverhalten
Marktforschung
Mode
Consumer behaviour
38
Verbraucherverhalten
11
Russell W. Belk
10
Brand management
9
Markenführung
9
Brand
6
Markenartikel
6
Welt
5
World
5
Marketing management
4
Marketingmanagement
4
Advertising effects
3
Brand image
3
Einzelhandel
3
Globalisierung
3
Luxury goods
3
Luxusgüter
3
Markenimage
3
Marketing
3
National culture
3
Nationalkultur
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3
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2
Food retailing
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Gesellschaft
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International market entry
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International marketing
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Internationaler Markteintritt
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Internationales Marketing
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Undetermined
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Book / Working Paper
31
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9
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Aufsatzsammlung
Collection of articles of several authors
Conference paper
Article in journal
361
Aufsatz in Zeitschrift
361
Aufsatz im Buch
61
Book section
61
Sammelwerk
32
Collection of articles written by one author
12
Sammlung
12
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4
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3
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3
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1
Bibliografie enthalten
1
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1
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1
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1
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Language
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English
40
German
1
Author
All
Belk, Russell W.
Foxall, Gordon R.
Laroche, Michel
Loureiro, Sandra Maria Correia
Ozanne, Julie L.
Pelsmacker, Patrick de
Phau, Ian
Rudolph, Thomas
Schramm-Klein, Hanna
Sheth, Jagdish N.
42
Jacoby, Jacob
9
Bala, Christian
8
Stobart, Jon
8
Bettman, James R.
7
Herrmann, Andreas
7
Reisch, Lucia A.
7
Schuldzinski, Wolfgang
7
Baumgarth, Carsten
6
Holbrook, Morris B.
6
Lips, Peter
6
Martínez-López, Francisco J.
6
Muthu, Subramanian Senthilkannan
6
Spiller, Achim
6
Bauer, Hans H.
5
Drees, Norbert
5
Fitchett, James
5
Gbadamosi, Ayantunji
5
Gázquez-Abad, Juan Carlos
5
Hewer, Paul
5
Indrawati
5
Kahle, Lynn R.
5
Khosrowpour, Mehdi
5
Krafft, Manfred
5
Piacentini, Maria
5
Thøgersen, John
5
Wiedmann, Klaus-Peter
5
Aiello, Gaetano
4
Askegaard, Søren
4
Choi, Tsan-Ming
4
Dixit, Saurabh Kumar
4
Drolet, Aimee Leigh
4
Esch, Franz-Rudolf
4
Fischer, Arthur
4
Hansen, Ursula
4
Herr, Paul M.
4
Hippner, Hajo
4
Hurrelmann, Klaus
4
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Consumer Culture Theory Conference <12., 2017, Anaheim, Calif.>
1
Published in...
All
Legends in consumer behavior
11
Journal of business research : JBR
4
Research in consumer behavior
4
Routledge companions in business, management and accounting
3
International journal of advertising : the quarterly review of marketing communications
2
Journal of fashion marketing and management
2
Review of marketing research
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Critical perspectives on business and management
1
European journal of marketing : EJM
1
Journal of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of promotion management : innovations in planning and applied research
1
Routledge frontiers in the development of international business, management and marketing
1
SpringerLink / Bücher
1
The international review of retail, distribution and consumer research
1
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ECONIS (ZBW)
40
Showing
1
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1
Luxury
fashion
branding ; Pt. 1
Phau, Ian
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010198012
Saved in:
2
Luxury
fashion
branding
Phau, Ian
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010384454
Saved in:
3
Promoting
brand
relationships
Loureiro, Sandra Maria Correia
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012179149
Saved in:
4
Brand
placement repetition in a fictional text
Avramova, Yana R.
;
Pelsmacker, Patrick de
;
Dens, Nathalie
- In:
International journal of advertising : the quarterly …
36
(
2017
)
1
,
pp. 38-59
Persistent link: https://www.econbiz.de/10011687876
Saved in:
5
The behavioral economics of
brand
choice
Foxall, Gordon R.
;
Oliveira-Castro, Jorge M.
;
James, …
-
2007
Persistent link: https://www.econbiz.de/10003460750
Saved in:
6
The impact of pricing on consumer decision-making for and evaluations of premium private labeled brands in grocery retailing
Steinmann, Sascha
;
Fonferek, Katharina-Maria
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 143-149)
.
2018
Persistent link: https://www.econbiz.de/10013277500
Saved in:
7
Consumer behaviour in theory and in practice
Foxall, Gordon R.
(
contributor
)
- In:
European journal of marketing : EJM
20
(
1986
)
3
Persistent link: https://www.econbiz.de/10001071372
Saved in:
8
Consumption in marketizing economies
Shultz, Clifford J.
(
contributor
); …
-
1994
Persistent link: https://www.econbiz.de/10001186096
Saved in:
9
Perspectives on consumer choice : from behavior to action, from action to agency
Foxall, Gordon R.
-
2016
Persistent link: https://www.econbiz.de/10011522666
Saved in:
10
Consumer culture theory
Özçaglar-Toulouse, Nil
(
ed.
);
Rinallo, Russell
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011586593
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