We propose a new strategy for proactive churn management that actively uses social network information to help retain consumers. We collaborate with a major telecommunications provider to design, deploy and analyze the outcomes of a randomized control trial at the household level to evaluate the...

We look at the interplay between price promotions and peer influence in the case of movies in Video-on-Demand (VoD), which are non-storable information goods. We analyze the outcomes from a randomized experiment run for 3 consecutive months using the VoD system of a large telecommunications...

Recommender systems assign products to slots in ways that improve consumers' experience when choosing what to buy. They usually lead to more sales, which increases both consumer surplus and profit. However, firms may also choose which recommender system to use to maximize profit. Furthermore,...

The introduction of broadband in schools provides a new resource for learning but also an opportunity for distraction. Consequently, broadband use in schools can either increase or reduce students' performance. This paper provides a model that shows how these two effects trade off. We use a rich...