//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Benkenstein, Martin"
~person:"Bernheim, Bert Douglas"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Swait, Joffre"
~source:"econis"
~subject:"Economics of information"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~type_genre:"Bibliography included"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 14 applied filters
Year of publication
From:
To:
Subject
All
Economics of information
Konsumentenverhalten
Marktforschung
Mode
Consumer behaviour
10
Behavioral economics
3
Drogenkonsum
3
Drug consumption
3
Public goods
3
Savings
3
Sparen
3
Theorie
3
Theory
3
Verhaltensökonomik
3
Welfare analysis
3
Wohlfahrtsanalyse
3
Öffentliche Güter
3
Brand image
2
Comparison
2
Deutschland
2
Economic culture
2
Germany
2
Informationsökonomik
2
Kraftfahrzeugindustrie
2
Markenimage
2
Vergleich
2
Welt
2
Wirtschaftskultur
2
World
2
Arbeitsteilung
1
Automotive industry
1
Automotive market
1
Baugleichheit
1
Beeinflussung
1
Brand
1
Brand management
1
China
1
Competitive strategy
1
Cultural identity
1
Decision
1
Division of labour
1
Empirische Wirtschaftsforschung
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
5
Book / Working Paper
5
Type of publication (narrower categories)
All
Bibliography included
Reprint
Article in journal
257
Aufsatz in Zeitschrift
257
Aufsatz im Buch
23
Book section
23
Collection of articles of several authors
8
Sammelwerk
8
Graue Literatur
7
Non-commercial literature
7
Arbeitspapier
6
Bibliografie enthalten
6
Working Paper
6
Hochschulschrift
4
Thesis
4
Systematic review
3
Übersichtsarbeit
3
Conference paper
2
Konferenzbeitrag
2
Forschungsbericht
1
more ...
less ...
Language
All
English
8
German
2
Author
All
Benkenstein, Martin
Bernheim, Bert Douglas
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Phau, Ian
Swait, Joffre
Kroeber-Riel, Werner
8
Keller, Kevin Lane
7
Gröppel-Klein, Andrea
6
Warde, Alan
5
Aaker, Jennifer
4
Elliott, Richard
4
Hill, Ronald Paul
4
Tadajewski, Mark
4
Weinberg, Peter
4
Bänsch, Axel
3
Diller, Hermann
3
Dobscha, Susan
3
Ehrenberg, Andrew S. C.
3
Erdem, Tülin
3
Fournier, Susan
3
Foxall, Gordon R.
3
Holbrook, Morris B.
3
Malhotra, Naresh K.
3
O'Shaughnessy, John
3
Ozanne, Julie L.
3
Rangel, Antonio
3
Schmitt, Bernd
3
Sheth, Jagdish N.
3
Valenzuela, Ana
3
Balderjahn, Ingo
2
Batra, Rajeev
2
Belk, Russell W.
2
Benet-Martínez, Verónica
2
Bhattacharya, C. B.
2
Blundell, Richard W.
2
Brown, Tom
2
Böcker, Franz
2
Conrady, Roland
2
Dichtl, Erwin
2
Dieckmann, Randolf
2
Farr, Andy
2
Felser, Georg
2
more ...
less ...
Institution
All
Universität Rostock / Institut für Marketing & Innovationsmanagement
1
Published in...
All
Cross-cultural and critical perspectives on brands
2
Behavioral economics and its applications : [based on the Yrjö Jahnsson Foundation 50th Anniversary Conference held on June 22 - 23, 2004, in Espoo, Finland]
1
Brand management ; Vol. 1
1
Brand management ; Vol. 4
1
Discussion papers / Stanford Institute for Economic Policy Research
1
Gabler-Edition Wissenschaft / Marketing und Innovationsmanagement
1
Working paper / National Bureau of Economic Research, Inc.
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
10
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brands as signals : a cross-country validation study
Erdem, Tülin
;
Swait, Joffre
;
Valenzuela, Ana
-
2009
Persistent link: https://www.econbiz.de/10003785269
Saved in:
2
Behavioral public economics : welfare and policy analysis with non-standard decision-makers
Bernheim, Bert Douglas
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10003755706
Saved in:
3
Interactive effects of appeals, arguments, and competition across North American and Chinese cultures
Teng, Lefa
;
Laroche, Michel
-
2009
Persistent link: https://www.econbiz.de/10003785576
Saved in:
4
Behavioral public economics : welfare and policy analysis with nonstandard decision-makers
Bernheim, Bert Douglas
;
Rangel, Antonio
- In:
Behavioral economics and its applications : [based on …
,
(pp. 7-84)
.
2007
Persistent link: https://www.econbiz.de/10003673332
Saved in:
5
Consuming luxury brands : the relevance of the "rarity principle"
Phau, Ian
;
Prendergast, Gerard P.
-
2010
Persistent link: https://www.econbiz.de/10003922855
Saved in:
6
Berands as signals : a cross-country validation study
Erdem, Tülin
;
Swait, Joffre
;
Valenzuela, Ana
-
2010
Persistent link: https://www.econbiz.de/10003924145
Saved in:
7
Behavioral public economics : welfare and policy analysis with non-standard decision makers
Bernheim, Bert Douglas
;
Rangel, Antonio
-
2005
Persistent link: https://www.econbiz.de/10003130131
Saved in:
8
Stated choice methods : analysis and application
Louviere, Jordan J.
;
Hensher, David A.
;
Swait, Joffre D.
-
2000
-
1. publ.
Persistent link: https://www.econbiz.de/10001484120
Saved in:
9
Baugleiche Produkte aus Konsumentensicht : Auswirkungen auf die Dachmarken
Smoczok, Michael
-
1999
Persistent link: https://www.econbiz.de/10001352263
Saved in:
10
Die Beurteilung der Fertigungstiefe aus Konsumentensicht : Erklärungsansätze, empirische Validierung und Implikationen am Beispiel der Automobil-Industrie; Abschlußbericht zum DFG-...
Benkenstein, Martin
-
1995
Persistent link: https://www.econbiz.de/10014273035
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->