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~person:"Bertini, Marco"
~subject:"Beziehungsmarketing"
~type_genre:"Bibliographie"
~type_genre:"Case study"
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When you have to choose between core and new customers : an extreme sports company considers a VIP tier
Bertini, Marco
;
Tavassoli, Nader T.
- In:
Harvard business review : HBR
95
(
2017
)
5
,
pp. 143-147
Persistent link: https://www.econbiz.de/10011730477
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