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Perceived corporate reputation and consumer satisfaction - an experimental exploration of causal relationships
Helm, Sabrina; Garnefeld, Ina; Tolsdorf, Julia - In: Australasian marketing journal 17 (2009) 2, pp. 69-74
Persistent link: https://www.econbiz.de/10003886488
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Basking in reflected glory : using customer reference relationships to build reputation in industrial markets
Helm, Sabrina; Salminen, Risto T. - In: Industrial marketing management : the international … 39 (2010) 5, pp. 737-743
Persistent link: https://www.econbiz.de/10008737511
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The relative importance of reputation and pride as predictors of employee turnover in an academic medical center
Brown, E. S.; Palka, Jayme; Helm, Sabrina; Kulikova, … - In: Health care management review : HCM review 47 (2022) 1, pp. 66-77
Persistent link: https://www.econbiz.de/10012814555
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Suppliers' willingness to end unprofitable customer relationships: An exploratory investigation in the German mechanical engineering sector
Helm, Sabrina; Rolfes, Ludger; G³nter, Bernd - In: European journal of marketing : EJM 40 (2006) 3-4, pp. 366-383
Persistent link: https://www.econbiz.de/10006075376
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Basking in reflected glory: Using customer reference relationships to build reputation in industrial markets
Helm, Sabrina; Salminen, Risto T. - In: Industrial marketing management : the international … 39 (2010) 5, pp. 737-744
Persistent link: https://www.econbiz.de/10008433466