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Marketing theory : distinguished contributions
Fisk, Raymond P.; Brown, Stephen - 1984
Persistent link: https://www.econbiz.de/10000332325
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Postmodern marketing : dead and buried or alive and kicking?
Brown, Stephen - In: The marketing book, (pp. 21-36). 2016
Persistent link: https://www.econbiz.de/10011471624
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Confessions of a radical reactionary : rhetoric and reality
Brown, Stephen - In: Journal of marketing management : MM 33 (2017) 9/10, pp. 858-872
Persistent link: https://www.econbiz.de/10011746438
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Dead brand walking : on the paradoxes and perversities of branding
Brown, Stephen - In: The Routledge companion to contemporary brand management, (pp. 92-106). 2016
Persistent link: https://www.econbiz.de/10011515370
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"Don't forget the fruit gums, chum" : marketing under erasure and renewal
Patterson, Anthony; Bradshaw, Alan; Brown, Stephen - In: Marketing theory 8 (2008) 4, pp. 449-463
Persistent link: https://www.econbiz.de/10003793797
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Double, double toil and trouble : on the equivocal magic of marketing
Brown, Stephen - In: Journal of customer behaviour 8 (2009) 2, pp. 163-175
Persistent link: https://www.econbiz.de/10003870030
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Metaphorical myopia: some thoughts on analogical thinking
Brown, Stephen - In: The SAGE handbook of marketing theory, (pp. 266-280). 2010
Persistent link: https://www.econbiz.de/10003923136
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I have seen the future and it sucks : reactionary reflections on reading, writing and research
Brown, Stephen - In: European business review : EBR ; the official journal … 24 (2012) 1, pp. 5-19
Persistent link: https://www.econbiz.de/10009487841
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Interpreting Brown and Hackley (2012) : from History to the histories of marketing theory and practice
Tadajewski, Mark - In: Journal of historical research in marketing 4 (2012) 2, pp. 316-323
Persistent link: https://www.econbiz.de/10009561214
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Words of a feather : confessions of a Thomas Twitcher
Brown, Stephen - In: Marketing intelligence & planning 29 (2011) 1, pp. 9-21
Persistent link: https://www.econbiz.de/10009006869