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A meta-analysis of the relationship between market orientation and business performance : evidence from five continents

Rodriguez Cano, Cynthia; Carrillat, François A.; … - 2009

Persistent link: https://www.econbiz.de/10003835863

The validity of the SERVQUAL and SERVPERF scales: A meta-analytic view of 17 years of research across five continents

Carrillat, François A.; Jaramillo, Fernando; Mulki, Jay P. - In: International journal of service industry management : IJSIM 18 (2007) 5, pp. 472-490

Persistent link: https://www.econbiz.de/10007799771

Examining the impact of service quality : a meta-analysis of empirical evidence

Carrillat, François A.; Jaramillo, Fernando; Mulki, … - In: Journal of marketing theory and practice 17 (2009) 2, pp. 95-110

Persistent link: https://www.econbiz.de/10009884922

Brand stereotyping and image transfer in concurrent sponsorships

Carrillat, François A.; Solomon, Paul J.; Astous, Alain d' - In: Journal of advertising : official publication of the … 44 (2015) 4, pp. 300-314

Persistent link: https://www.econbiz.de/10011410136

Which sport sponsorships most impact sponsor CSR image?

Plewa, Carolin; Carrillat, François A.; Mazodier, Marc; … - In: European journal of marketing : EJM 50 (2016) 5/6, pp. 796-815

Persistent link: https://www.econbiz.de/10011529666

Belk's (1988) "possessions and the extended self" revisited

Ladik, Daniel; Carrillat, François A.; Tadajewski, Mark - In: Journal of historical research in marketing 7 (2015) 2, pp. 184-207

Persistent link: https://www.econbiz.de/10011376208

When motivation is against debtors' best interest : the illusion of goal progress in credit card debt repayment

Besharat, Ali; Carrillat, François A.; Ladik, Daniel M. - In: Journal of public policy & marketing : JPP & M ; an … 33 (2014) 2, pp. 143-158

Persistent link: https://www.econbiz.de/10010439143

Uncovering institutional orientation as a new strategic orientation in industrial marketing

Chaney, Damien; Carrillat, François A.; Zouari, Abir - In: Industrial marketing management : the international … 80 (2019), pp. 242-250

Persistent link: https://www.econbiz.de/10012064448

How corporate sponsors can optimize the impact of their message content : mastering the message ; improving the processability and effectiveness of sponsorship activation

Carrillat, François A.; Astous, Alain d'; Couture, … - In: Journal of advertising research 55 (2015) 3, pp. 255-269

Persistent link: https://www.econbiz.de/10011397053

Leveraging research on activation : Quester and Thompson's (2001) impact on the field of sponsorship

Carrillat, François A.; Astous, Alain d' - In: Making a difference through marketing : a quest for …, (pp. 13-24). 2016

Persistent link: https://www.econbiz.de/10011531254