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~person:"Chae, Heeju"
~person:"Choi, Tsan-Ming"
~person:"Ghaffar, Abdul"
~person:"Handayani, Putu Wuri"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~subject:"Customer satisfaction"
~subject:"Dienstleistungsqualität"
~subject:"Konsumentenverhalten"
~subject:"Markenartikel"
~subject:"Mode"
~subject:"Online retailing"
~subject:"Retail trade"
~subject:"brand personality"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
~type_genre:"Fallstudie"
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Subject
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Customer satisfaction
Dienstleistungsqualität
Konsumentenverhalten
Markenartikel
Mode
Online retailing
Retail trade
brand personality
Consumer behaviour
188
Brand management
59
Markenführung
59
Fashion
47
Brand image
41
Markenimage
41
Beziehungsmarketing
31
Relationship marketing
31
Brand
30
Advertising effects
28
Werbewirkung
28
Lieferkette
26
Supply chain
26
Internet marketing
23
Online-Marketing
23
Social Web
23
Social web
23
Advertising
22
Werbung
22
Kundenzufriedenheit
21
Online-Handel
21
Emotion
18
Viral marketing
17
Virales Marketing
17
Bekleidungsindustrie
15
Clothing industry
15
Textile distribution
15
Textilhandel
15
Cultural identity
14
Kulturelle Identität
14
Einzelhandel
13
Globalisierung
13
Globalization
13
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Online availability
All
Undetermined
124
Free
9
Type of publication
All
Article
213
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
Collection of articles of several authors
Fallstudie
Aufsatz in Zeitschrift
215
Aufsatz im Buch
25
Book section
25
Sammelwerk
9
Arbeitspapier
2
Aufsatzsammlung
2
Case study
2
Conference paper
2
Graue Literatur
2
Konferenzbeitrag
2
Non-commercial literature
2
Working Paper
2
Reprint
1
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Language
All
English
218
Author
All
Chae, Heeju
Choi, Tsan-Ming
Ghaffar, Abdul
Handayani, Putu Wuri
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Han, Heesup
115
Mattila, Anna S.
97
Phau, Ian
76
Lusk, Jayson L.
75
Gierl, Heribert
74
Belk, Russell W.
73
Khare, Arpita
70
Dwivedi, Yogesh Kumar
65
Grewal, Dhruv
61
Nayga, Rodolfo M.
61
Septianto, Felix
60
Ko, Eunju
59
Jang, Soocheong
58
Paul, Justin
57
Herrmann, Andreas
56
Sheth, Jagdish N.
53
Walsh, Gianfranco
51
Bagozzi, Richard P.
48
Hollebeek, Linda D.
47
Kim, Jungkeun
45
Diamantopoulos, Adamantios
43
Bang, Nguyen
42
Sharma, Piyush
42
Wiedmann, Klaus-Peter
42
Melewar, T. C.
40
Thaichon, Park
40
Das, Gopal
39
Rajagopal
39
Ko, Yong Jae
38
Vrontis, Demetris
38
Eisend, Martin
37
Park, Jungkun
37
Hyun, Sunghyup Sean
36
Kim, Seongseop
36
Verhoef, Peter C.
36
Dennis, Charles
35
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Published in...
All
Journal of business research : JBR
38
Journal of retailing and consumer services
13
International journal of production economics
9
International journal of advertising : the quarterly review of marketing communications
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of promotion management : innovations in planning and applied research
7
Transportation research / E : an international journal
7
International journal of production research
5
Journal of marketing communications
5
The journal of brand management : an international journal
5
Cogent business & management
4
International journal of hospitality management
4
International marketing review
4
Journal of business ethics : JOBE
4
Journal of electronic commerce research : JECR
4
Journal of promotion management : JPM
4
IEEE transactions on engineering management : EM
3
International journal of consumer studies
3
International journal of retail & distribution management
3
Journal of fashion marketing and management
3
Psychology & marketing
3
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
European journal of operational research : EJOR
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
The journal of product & brand management
2
The service industries journal
2
Tourism management : research, policies, practice
2
World review of entrepreneurship, management and sustainable development
2
A BALKEMA book
1
Asia Pacific journal of marketing and logistics
1
Baltic journal of management
1
Communications in cybernetics, systems science and engineering
1
Decision sciences
1
Decision support systems : DSS ; the international journal
1
Electronic commerce research
1
EuroMed journal of business
1
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Source
All
ECONIS (ZBW)
218
Showing
101
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110
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218
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101
Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and
brand
advocacy
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 147-171
Persistent link: https://www.econbiz.de/10012176591
Saved in:
102
How ad congruity and interactivity affect fantasy game players' attitude toward in-game advertising
Pelsmacker, Patrick de
;
Dens, Nathalie
;
Verberckmoes, Shana
- In:
Journal of electronic commerce research : JECR
20
(
2019
)
1
,
pp. 55-74
Persistent link: https://www.econbiz.de/10012156394
Saved in:
103
The role of background music in visitors' experience of art exhibitions : music, memory and art appraisal
Loureiro, Sandra Maria Correia
;
Roschk, Holger
;
Lima, Filipa
- In:
International journal of arts management
22
(
2019
)
1
,
pp. 4-24
Persistent link: https://www.econbiz.de/10012146120
Saved in:
104
The influence of
brand
experience and service quality on customer engagement
Prentice, Catherine
;
Wang, Xuequn
;
Loureiro, Sandra …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 50-59
Persistent link: https://www.econbiz.de/10012114115
Saved in:
105
Is beauty a premium? : a study of the physical attractiveness effect in service encounters
Li, Yaoqi
;
Zhang, Chun
;
Laroche, Michel
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 215-225
Persistent link: https://www.econbiz.de/10012114155
Saved in:
106
Consumer responses to different degrees of advertising adaptation : the moderating role of national openness to foreign markets
Rajabi, Mahdi
;
Dens, Nathalie
;
Pelsmacker, Patrick de
; …
- In:
International journal of advertising : the quarterly …
36
(
2017
)
2
,
pp. 293-313
Persistent link: https://www.econbiz.de/10011689825
Saved in:
107
When materialists intend to resist consumption : the moderating role of self-control and long-term orientation
Nepomuceno, Marcelo Vinhal
;
Laroche, Michel
- In:
Journal of business ethics : JOBE
143
(
2017
)
3
,
pp. 467-483
Persistent link: https://www.econbiz.de/10011755187
Saved in:
108
Advertising and country-of-origin images as sources of
brand
equity and the moderating role of
brand
typicality
Loureiro, Sandra Maria Correia
;
Kaufmann, Hans Rüdiger
- In:
Baltic journal of management
12
(
2017
)
2
,
pp. 153-170
Persistent link: https://www.econbiz.de/10011707209
Saved in:
109
A study of the authenticity of traditional cultural products : focus on Korean, Chinese, and Japanese consumers
Lee, Seulgi
;
Ko, Eunju
;
Chae, Heeju
;
Minami, Chieko
- In:
Journal of global scholars of marketing science : …
27
(
2017
)
2
,
pp. 93-110
Persistent link: https://www.econbiz.de/10011710586
Saved in:
110
Ethnicity and acculturation of environmental attitudes and behaviors : a cross-cultural study with Brazilians in Canada
Romero, Cláudia Buhamra Abreu
;
Laroche, Michel
;
Aurup, …
- In:
Journal of business research : JBR
82
(
2018
),
pp. 300-309
Persistent link: https://www.econbiz.de/10011771898
Saved in:
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