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In-store quality (in)congruency as a driver of perceived legitimacy and shopping behavior
Chaney, Damien; Lunardo, Renaud; Saintives, Camille - In: Journal of retailing and consumer services 24 (2015), pp. 51-59
Persistent link: https://www.econbiz.de/10010528609
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Megamarketing expanded by neo-institutional theory
Chaney, Damien; Ben Slimane, Karim; Humphreys, Ashlee - In: Journal of strategic marketing 24 (2016) 6, pp. 470-483
Persistent link: https://www.econbiz.de/10011571015
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Making the store a place of learning : the effects of in-store educational activities on retailer legitimacy and shopping intentions
Chaney, Damien; Lunardo, Renaud; Bressolles, Grégory - In: Journal of business research : JBR 69 (2016) 12, pp. 5886-5893
Persistent link: https://www.econbiz.de/10011597533
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Uncovering institutional orientation as a new strategic orientation in industrial marketing
Chaney, Damien; Carrillat, François A.; Zouari, Abir - In: Industrial marketing management : the international … 80 (2019), pp. 242-250
Persistent link: https://www.econbiz.de/10012064448
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Maintaining legitimacy in contested mature markets through discursive strategies : the case of corporate environmentalism in the French automotive industry
Debendetti, Alain; Philippe, Deborah; Chaney, Damien; … - In: Industrial marketing management : the international … 92 (2021), pp. 332-343
Persistent link: https://www.econbiz.de/10012491092
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How brands mobilize status, reputation, and legitimacy cues to signal their social standing : the case of luxury watchmaking
Philippe, Deborah; Debenedetti, Alain; Chaney, Damien - In: Marketing theory 22 (2022) 3, pp. 333-358
Persistent link: https://www.econbiz.de/10013388906