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Legitimizing academic research in design : lessons from research on new product development and innovation
Griffin, Abbie - In: The journal of product innovation management : an … 28 (2011) 3, pp. 428-433
Persistent link: https://www.econbiz.de/10008991413
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Best practices in new product development and innovation : results from PDMA's 2021 global survey
Præst Knudsen, Mette; Zedtwitz, Maximilian von; … - In: The journal of product innovation management : an … 40 (2023) 3, pp. 257-275
Persistent link: https://www.econbiz.de/10014291999
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Developing a product innovation and technology strategy for your business
Cooper, Robert G.; Edgett, Scott J. - In: Research technology management : RTM 53 (2010) 3, pp. 33-40
Persistent link: https://www.econbiz.de/10003979264
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Where are all the breakthrough new products? : using portfolio management to boost innovation
Cooper, Robert G. - In: Research technology management : RTM 56 (2013) 5, pp. 25-33
Persistent link: https://www.econbiz.de/10010127263
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Serial innovators' processes : how they overcome barriers to creating radical innovations
Griffin, Abbie; Price, Raymond L.; Vojak, Bruce A.; … - In: Industrial marketing management : the international … 43 (2014) 8, pp. 1362-1371
Persistent link: https://www.econbiz.de/10010473308
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Serial innovators : how individuals create and deliver breakthrough innovations in mature firms
Vojak, Bruce A.; Price, Raymond L.; Griffin, Abbie - In: Research technology management : RTM 55 (2012) 6, pp. 42-48
Persistent link: https://www.econbiz.de/10009681950
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Marketing’s roles in innovation in business-to-business firms : status, issues, and research agenda
Griffin, Abbie; Josephson, Brett W.; Lilien, Gary L.; … - In: Marketing letters : a journal of research in marketing 24 (2013) 4, pp. 323-337
Persistent link: https://www.econbiz.de/10010207200
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The drivers of success in new-product development
Cooper, Robert G. - In: Industrial marketing management : the international … 76 (2019), pp. 36-47
Persistent link: https://www.econbiz.de/10011990716
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Towards an adaptive framework of low-end innovation capability : a systematic review and multiple case study analysis
Reinhardt, Ronny; Gurtner, Sebastian; Griffin, Abbie - In: Long range planning : LRP ; international journal of … 51 (2018) 5, pp. 770-796
Persistent link: https://www.econbiz.de/10011938048
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Agile-stage-gate : new idea-to-launch method for manufactured new products is faster, more responsive
Cooper, Robert G.; Sommer, Anita Friis - In: Industrial marketing management : the international … 59 (2016), pp. 167-180
Persistent link: https://www.econbiz.de/10011622919