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~person:"Day, Ralph L."
~person:"Wind, Yoram"
~subject:"Marktforschung"
~type_genre:"Aufsatzsammlung"
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Marktforschung
Marketing
5
Absatztheorie
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Day, Ralph L.
Wind, Yoram
Herrmann, Andreas
7
Günter, Bernd
6
Helm, Sabrina
6
Buber, Renate
5
Gustafsson, Anders
5
Theobald, Axel
5
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4
Dreyer, Marcus
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4
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4
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4
Klein, Hans-Werner
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Pepels, Werner
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Starsetzki, Thomas
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Tuschl, Stefan
4
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Bauer, Hans H.
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Conrady, Roland
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Fritz, Wolfgang
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Malhotra, Naresh K.
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International series in quantitative marketing : ISQM
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The Intext series in marketing
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ECONIS (ZBW)
5
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Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
Wind, Yoram
(
ed.
);
Green, Paul E.
(
honouree
)
-
2004
Persistent link: https://www.econbiz.de/10013391457
Saved in:
2
Behavioral models for market analysis : foundations for marketing action
Nicosia, Francesco M.
(
contributor
);
Wind, Yoram
(
contributor
)
-
1977
Persistent link: https://www.econbiz.de/10000053321
Saved in:
3
Marketing models : quantitative applications
Day, Ralph L.
(
ed.
);
Parsons, Leonard J.
(
ed.
)
-
1971
Persistent link: https://www.econbiz.de/10000576737
Saved in:
4
New-product forecasting : models and applications
Wind, Yoram
(
ed.
);
Mahajan, Vijay
(
contributor
); …
-
1981
Persistent link: https://www.econbiz.de/10013502063
Saved in:
5
Marketing models : behavioral science applications
Day, Ralph L.
(
contributor
);
Ness, Thomas E.
(
contributor
)
-
1971
Persistent link: https://www.econbiz.de/10013503938
Saved in:
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