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~person:"Dwivedi, Yogesh Kumar"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~subject:"Marketing management"
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Studiecentrum Toegepaste Economie / Studiecentrum Toegepaste Economie, Universiteit Antwerpen, Rijksuniversitair Centrum Antwerpen, Faculteit Toegepaste Economische Wetenschappen
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What are your customers looking for?
Pelsmacker, Patrick de
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1992
Persistent link: https://www.econbiz.de/10000879721
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Social media in the marketing context : a state of the art analysis and future directions
Plume, Cherniece J.
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Dwivedi, Yogesh Kumar
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Slade, Emma L.
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2017
Persistent link: https://www.econbiz.de/10011570193
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