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~person:"Eggert, Andreas"
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Customer Management aus Sicht...
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Beziehungsmarketing
27
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27
Customer value
11
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8
Supplier relationship management
8
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Eggert, Andreas
Bruhn, Manfred
116
Homburg, Christian
108
Kumar, V.
80
Vargo, Stephen L.
59
Huber, Frank
57
Verhoef, Peter C.
55
Han, Heesup
53
Herrmann, Andreas
50
Hollebeek, Linda D.
47
Bauer, Hans H.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Lusch, Robert F.
41
Palmatier, Robert W.
41
Gil Saura, Irene
38
Edvardsson, Bo
37
Mattila, Anna S.
37
Grönroos, Christian
33
Hippner, Hajo
33
Smith, Alan D.
33
Stock-Homburg, Ruth
33
Thaichon, Park
33
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Neslin, Scott A.
31
Svensson, Göran
31
Kleinaltenkamp, Michael
30
Prentice, Catherine
30
Reichwald, Ralf
30
Evanschitzky, Heiner
29
Töpfer, Armin
29
Georgi, Dominik
28
Grewal, Dhruv
28
Loureiro, Sandra Maria Correia
28
Matzler, Kurt
28
Reinartz, Werner J.
28
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Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of marketing
2
Journal of service research : JSR
2
Applied Marketing Science /Angewandte Marketingforschung
1
Creating and managing superior customer value
1
Electronic Services
1
Gabler Edition Wissenschaft / Applied Marketing Science/ Angewandte Marketingforschung
1
Gabler-Edition Wissenschaft
1
Handbuch Kundenbindungsmanagement
1
Journal of Inter-Organizational Relationships
1
Journal of marketing theory and practice
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Marketing : ZFP ; journal of research and management
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Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung
1
Roadmap to E-Business : wie Unternehmen das Internet erfolgreich nutzen ; Festschrift zum 75. Geburtstag von Prof. Dr. Heinz Weinhold-Stünzi
1
SpringerLink / Bücher
1
The journal of business & industrial marketing
1
The journal of supply chain management : a global review of purchasing and supply
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ECONIS (ZBW)
28
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1
Conceptualizing and communicating value in business markets : from value in exchange to value in use
Eggert, Andreas
;
Ulaga, Wolfgang
;
Frow, Pennie
;
Payne, …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 80-90
Persistent link: https://www.econbiz.de/10011822306
Saved in:
2
From promise to perspective : reconsidering value propositions from a service-dominant logic orientation
Vargo, Stephen L.
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 309-311
Persistent link: https://www.econbiz.de/10012285189
Saved in:
3
Gift purchases as catalysts for strengthening customer-brand relationships
Eggert, Andreas
;
Steinhoff, Lena
;
Witte, Carina
- In:
Journal of marketing
83
(
2019
)
5
,
pp. 115-132
Persistent link: https://www.econbiz.de/10012176166
Saved in:
4
Structural bonding in customer-supplier relationship : the case of prosumer versus consumer
Bliemel, Friedhelm
;
Eggert, Andreas
-
1997
Persistent link: https://www.econbiz.de/10000676821
Saved in:
5
Kundenbindung aus Kundensicht : Konzeptualisierung - Operationalisierung - Verhaltenswirksamkeit
Eggert, Andreas
-
1999
Persistent link: https://www.econbiz.de/10001408547
Saved in:
6
Kundenwert : Grundlagen - innovative Konzepte - praktische Umsetzungen
Helm, Sabrina
(
ed.
);
Günter, Bernd
(
ed.
); …
-
2017
-
4., überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011533251
Saved in:
7
How sales strategy translates into performance : the role of salesperson customer orientation and value-based selling
Terho, Harri
;
Eggert, Andreas
;
Haas, Alexander
;
Ulaga, …
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 12-21
Persistent link: https://www.econbiz.de/10010530587
Saved in:
8
Managing the bright and dark sides of status endowment in hierarchical loyalty programs
Eggert, Andreas
;
Steinhoff, Lena
;
Garnefeld, Ina
- In:
Journal of service research : JSR
18
(
2015
)
2
,
pp. 210-228
Persistent link: https://www.econbiz.de/10011283708
Saved in:
9
Kundenbeziehungsmanagement für elektronische Dienstleistungen
Fassott, Georg
;
Eggert, Andreas
- In:
Electronic Services
,
(pp. 491-512)
.
2002
Persistent link: https://www.econbiz.de/10001652835
Saved in:
10
Kundenbindung mit Electronic Commerce
Bliemel, Friedhelm
;
Eggert, Andreas
- In:
Roadmap to E-Business : wie Unternehmen das Internet …
,
(pp. 620-633)
.
2002
Persistent link: https://www.econbiz.de/10001682837
Saved in:
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