Kundenbeziehungsmanagement für elektronische Dienstleistungen
Year of publication: |
2002
|
---|---|
Authors: | Fassott, Georg ; Eggert, Andreas |
Published in: |
Electronic Services. - Wiesbaden : Gabler, ISBN 3-409-11836-5. - 2002, p. 491-512
|
Subject: | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce | Dienstleistungssektor | Service industry | Internet | Lieferantenmanagement | Supplier relationship management |
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