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Eisend, Martin; Küster-Rohde, Franziska - In: Breaking new ground in theory and practice, (pp. 279-293). 2011

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Eisend, Martin; Küster-Rohde, Franziska - In: Journal of the Academy of Marketing Science 39 (2011) 6, pp. 906-921

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Eisend, Martin - 2003 - 1. Aufl.

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Schmidt, Susanne; Eisend, Martin - In: Journal of advertising : official publication of the … 44 (2015) 4, pp. 415-428

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Eisend, Martin (ed.); Franke, George R. (ed.); … - 2016

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Eisend, Martin; Franke, George R.; Leigh, James H. - In: Journal of advertising : official publication of the … 45 (2016) 1, pp. 1-3

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Eisend, Martin - In: Journal of advertising : official publication of the … 46 (2017) 3, pp. 377-394

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Zabkar, Vesna (ed.); Eisend, Martin (ed.) - ICORIA <15., 2016, Ljubljana>; European Advertising Academy - 2017

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Dahlén, Micael; Rosengren, Sara - In: Journal of advertising : official publication of the … 45 (2016) 3, pp. 359-363

Persistent link: https://www.econbiz.de/10011591612