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Elshiewy, Ossama
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Multinomial logit models in marketing : from fundamentals to state-of-the-art
Elshiewy, Ossama
;
Guhl, Daniel
;
Boztuğ, Yasemin
- In:
Marketing : ZFP ; journal of research and management
39
(
2017
)
3
,
pp. 32-49
Persistent link: https://www.econbiz.de/10011780892
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Internal reference price response across store formats
Elshiewy, Ossama
;
Peschel, Anne Odile
- In:
Journal of retailing
98
(
2022
)
3
,
pp. 496-509
Persistent link: https://www.econbiz.de/10013426742
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