Retail logistics : changes and challenges / John Fernie and Leigh Sparks -- Relationships in the supply chain / John Fernie -- The internationalization of the retail supply chain / John Fernie -- Market orientation and supply chain management in the fashion industry / Nobukaza J Azuma, John...

The retail environment -- Theories of retail change -- Strategic retail marketing 1 : the strategic planning process -- Strategic retail marketing 2 : market segmentation and the service marketing mix -- Internationalisation of retailing -- Electronic commerce and retailing -- Product management...

Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely...