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Changing perceptions of marketing ethics and social responsibility in principles of marketing
Hopkins, Christopher D.; Ferrell, Odies C.; Ferrell, Linda - In: Journal of marketing education : JME 43 (2021) 2, pp. 244-259
Persistent link: https://www.econbiz.de/10012592924
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Perspectives on socially responsible marketing : the chasm widens
Ferrell, Odies C. - In: AMS review : official publication of the Academy of … 12 (2022) 1/2, pp. 1-6
Persistent link: https://www.econbiz.de/10013401655
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Ethics and social responsibility in marketing channels and supply chains : an overview
Ferrell, Odies C.; Ferrell, Linda - In: Journal of marketing channels : ... distribution … 23 (2016) 1/2, pp. 2-10
Persistent link: https://www.econbiz.de/10011496557
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Ethical business
Ferrell, Linda; Ferrell, Odies C. - 2009
Persistent link: https://www.econbiz.de/10003819396
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Business ethics, corporate social responsibility, and brand attitudes : an exploratory study
Ferrell, Odies C.; Harrison, Dana E.; Ferrell, Linda; … - In: Journal of business research : JBR 95 (2019), pp. 491-501
Persistent link: https://www.econbiz.de/10011980387
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A framework for understanding ethical supply chain decision making
Ferrell, Odies C.; Rogers, Mary Margaret; Ferrell, Linda; … - In: Journal of marketing channels : ... distribution … 20 (2013) 3/4, pp. 260-287
Persistent link: https://www.econbiz.de/10009792116
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A macromarketing ethics framework : stakeholder orientation and distributive justice
Ferrell, Odies C.; Ferrell, Linda - 2009
Persistent link: https://www.econbiz.de/10003876304
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Stakeholder orientation : development and testing of a framework for socially responsible marketing
Maignan, Isabelle; Gonzalez-Padron, Tracy L.; Hult, G. … - In: Journal of strategic marketing 19 (2011) 4, pp. 313-338
Persistent link: https://www.econbiz.de/10009296547
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Business and society : a strategic approach to social responsibility
McAlister, Debbie Thorne; Ferrell, Odies C.; Ferrell, Linda - 2008 - 3rd ed.
Persistent link: https://www.econbiz.de/10003555199
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Addressing socio-ecological issues in marketing : environmental, social and governance (ESG)
Ferrell, Odies C. - In: AMS review : official publication of the Academy of … 11 (2021) 1/2, pp. 140-144
Persistent link: https://www.econbiz.de/10012586874