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Flavián Blanco, Carlos
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ECONIS (ZBW)
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1
Be creative, my friend! : engaging users on Instagram by promoting positive emotions
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
130
(
2021
),
pp. 416-425
Persistent link: https://www.econbiz.de/10012544844
Saved in:
2
Promoting consumer's participation in virtual brand communities : a new paradigm in branding strategy
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Journal of marketing communications
14
(
2008
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10003737754
Saved in:
3
The role of blogs on a successful political branding strategy
Casaló, Luis
;
Guinaliu, Miguel
;
Flavián Blanco, Carlos
- In:
Contemporary research in e-branding
,
(pp. 16-30)
.
2009
Persistent link: https://www.econbiz.de/10003778158
Saved in:
4
The role of trust, satisfaction and communication in the development of participation in virtual communities
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Connectivity and knowledge management in virtual …
,
(pp. 23-37)
.
2009
Persistent link: https://www.econbiz.de/10003778485
Saved in:
5
Antecedents and consequences of consumer participation in on-line communities : the case of the travel sector
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
International journal of electronic commerce : IJEC
15
(
2010/11
)
2
,
pp. 137-167
Persistent link: https://www.econbiz.de/10008858228
Saved in:
6
Determinants of the intention to participate in firm-hosted online travel communities and effects on consumer behavioral intentions
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Tourism management : research, policies, practice
31
(
2010
)
6
,
pp. 898-911
Persistent link: https://www.econbiz.de/10008650036
Saved in:
7
Do online hotel rating schemes influence booking behaviors?
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
International journal of hospitality management
49
(
2015
),
pp. 28-36
Persistent link: https://www.econbiz.de/10011377610
Saved in:
8
Online social networks in the travel sector
Belanche, Daniel
;
Casaló, Luis V.
;
Flavián Blanco, Carlos
- In:
International journal of electronic marketing and …
3
(
2010
)
4
,
pp. 321-340
Persistent link: https://www.econbiz.de/10009234913
Saved in:
9
Avoiding the dark side of positive online consumer reviews : enhancing reviews' usefulness for high risk-averse travelers
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1829-1835
Persistent link: https://www.econbiz.de/10011384129
Saved in:
10
Virtual community : a model of successful marketing on the Internet
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Advances in electronic marketing
,
(pp. 270-286)
.
2005
Persistent link: https://www.econbiz.de/10003168552
Saved in:
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