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Lebensstil und Preislagenwahl der Konsumenten
Gierl, Heribert - In: Schmalenbachs Zeitschrift für betriebswirtschaftliche … 43 (1991) 5, pp. 387-417
Persistent link: https://www.econbiz.de/10001106222
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Neue Technologien und Leapfrogging der Nachfrager
Gierl, Heribert - In: Journal of business economics : JBE 67 (1997) 10, pp. 1073-1091
Persistent link: https://www.econbiz.de/10001227154
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The emotional texture of consumer environments : a systematic approach to atmospherics
Foxall, Gordon R. - In: Journal of economic psychology : research in economic … 18 (1997) 5, pp. 505-523
Persistent link: https://www.econbiz.de/10001236456
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The impact of corporate social responsibility activities on the consumer purchasing situation
Fagerstrøm, Asle; Stratton, Jeanine P.; Foxall, Gordon R. - In: Journal of organizational behavior management 35 (2015) 3/4, pp. 184-205
Persistent link: https://www.econbiz.de/10011415877
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Perspectives on consumer choice : from behavior to action, from action to agency
Foxall, Gordon R. - 2016
Persistent link: https://www.econbiz.de/10011522666
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Consumption, anti-consumption, and consumption communities : the football clubs and its fans
Loureiro, Sandra Maria Correia; Pires, Ana Regina; … - In: Handbook of research on consumerism in business and …, (pp. 510-536). 2014
Persistent link: https://www.econbiz.de/10010354595
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Memory retrieval of cultural event experiences : examining internal and external influences
Kim, Jong-Hyeong; Jang, Soocheong - In: Journal of travel research : a quarterly publication of … 55 (2016) 3, pp. 322-339
Persistent link: https://www.econbiz.de/10011450702
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Positive and negative antecedents of purchasing eco-friendly products : a comparison between green and non-green consumers
Barbarossa, Camilla; Pelsmacker, Patrick de - In: Journal of business ethics : JOBE 134 (2016) 2, pp. 229-247
Persistent link: https://www.econbiz.de/10011471283
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Are slim models doing better? : advertising effect of model body size
Gierl, Heribert - In: Marketing : ZFP ; journal of research and management 41 (2019) 3, pp. 3-32
Persistent link: https://www.econbiz.de/10012062391
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Handle with care! : how majority cues can reduce the negative effects of warnings of foreseeable product failures
Hüttl-Maack, Verena; Pick, Doreén; Gierl, Heribert - In: Review of managerial science 13 (2019) 4, pp. 689-723
Persistent link: https://www.econbiz.de/10012099443