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~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Muthu, Subramanian Senthilkannan"
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Wilk, Richard R."
~source:"econis"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~subject:"Werbepsychologie"
~type_genre:"Collection of articles of several authors"
~type_genre:"Reprint"
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Konsumentenverhalten
Marktforschung
Mode
Werbepsychologie
Consumer behaviour
16
Fashion
7
Brand management
4
Luxury goods
4
Luxusgüter
4
Markenführung
4
Nachhaltiger Konsum
4
Sustainable consumption
4
Welt
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World
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Collection of articles of several authors
Reprint
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263
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28
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28
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English
21
Author
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Foxall, Gordon R.
Laroche, Michel
Loureiro, Sandra Maria Correia
Muthu, Subramanian Senthilkannan
Pelsmacker, Patrick de
Phau, Ian
Wilk, Richard R.
Sheth, Jagdish N.
42
Belk, Russell W.
22
Jacoby, Jacob
9
Holbrook, Morris B.
8
Keller, Kevin Lane
8
Bettman, James R.
7
Hill, Ronald Paul
6
Schmitt, Bernd
6
Fitchett, James
5
Herrmann, Andreas
5
Hewer, Paul
5
Piacentini, Maria
5
Warde, Alan
5
Aaker, Jennifer
4
Bala, Christian
4
Bauer, Hans H.
4
Elliott, Richard
4
Hansen, Ursula
4
Herr, Paul M.
4
Hippner, Hajo
4
Kassarjian, Harold H.
4
Kaufmann, Hans Rüdiger
4
Malhotra, Naresh K.
4
Martínez-López, Francisco J.
4
Mick, David Glen
4
Park, C. Whan
4
Reisch, Lucia A.
4
Schuldzinski, Wolfgang
4
Sherry, John F.
4
Spiller, Achim
4
Tadajewski, Mark
4
Thompson, Craig J.
4
Wang, Cheng Lu
4
Wilde, Klaus D.
4
Wildner, Raimund
4
Zaltman, Gerald
4
Aiello, Gaetano
3
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Springer Malaysia Representative Office
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Journal of business research : JBR
4
Cross-cultural and critical perspectives on brands
3
Textile science and clothing technology
3
Journal of fashion marketing and management
2
Brand management ; Vol. 4
1
Critical perspectives on business and management
1
European journal of marketing : EJM
1
Journal of marketing communications
1
Journal of promotion management : innovations in planning and applied research
1
Routledge companions in business, management and accounting
1
Textile Science and Clothing Technology
1
The Textile Institute book series
1
The impact of theory on representations of the consumer and the marketing organisation
1
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ECONIS (ZBW)
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1
Luxury
fashion
branding
Phau, Ian
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010384454
Saved in:
2
Luxury
fashion
branding ; Pt. 1
Phau, Ian
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010198012
Saved in:
3
Consumer behaviour and sustainable
fashion
consumption
Muthu, Subramanian Senthilkannan
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10011925223
Saved in:
4
Sustainable
fashion
: consumer awareness and education
Muthu, Subramanian Senthilkannan
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10011925240
Saved in:
5
Promoting
brand
relationships
Loureiro, Sandra Maria Correia
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012179149
Saved in:
6
Models for sustainable framework in luxury
fashion
: luxury and models
Muthu, Subramanian Senthilkannan
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10012003793
Saved in:
7
Circular economy in textiles and apparel : processing, manufacturing, and design
Muthu, Subramanian Senthilkannan
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012035587
Saved in:
8
Fast
fashion
,
fashion
brands and sustainable consumption
Muthu, Subramanian Senthilkannan
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10014277034
Saved in:
9
Why do the natives wear Adidas?
Arnould, Eric J.
;
Wilk, Richard R.
-
2009
Persistent link: https://www.econbiz.de/10003785573
Saved in:
10
Interactive effects of appeals, arguments, and competition across North American and Chinese cultures
Teng, Lefa
;
Laroche, Michel
-
2009
Persistent link: https://www.econbiz.de/10003785576
Saved in:
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