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~person:"French, Joseph J."
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French, Joseph J.
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Journal of the Academy of Marketing Science
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Institutional pressures and marketing ethics initiatives : the focal role of organizational identity
Martin, Kelly D.
;
Johnson, Jean L.
;
French, Joseph J.
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
4
,
pp. 574-591
Persistent link: https://www.econbiz.de/10009297199
Saved in:
2
Institutional pressures and marketing ethics initiatives: the focal role of organizational identity
Martin, Kelly D.
;
Johnson, Jean L.
;
French, Joseph J.
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
4
,
pp. 574-592
Persistent link: https://www.econbiz.de/10009255247
Saved in:
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