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Einzelhandel
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Gijsbrechts, Els
Gielens, Katrijn
59
Wuyts, Stefan
51
Dekimpe, Marnik G.
36
Geyskens, Inge
34
Dutta, Shantanu
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Steenkamp, Jan-Benedict E. M.
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Steenkamp, Jan-Benedict E.M.
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Krishnan, Rekha
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Packard, Grand
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Proliferating private-label portfolios : how introducing economy and premium private labels influences brand choice
Geyskens, Inge
;
Gielens, Katrijn
;
Gijsbrechts, Els
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 791-807
Persistent link: https://www.econbiz.de/10008665418
Saved in:
2
Navigating the last mile : the demand effects of click-and-collect order fulfillment
Gielens, Katrijn
;
Gijsbrechts, Els
;
Geyskens, Inge
- In:
Journal of marketing
85
(
2021
)
4
,
pp. 158-178
Persistent link: https://www.econbiz.de/10012593261
Saved in:
3
Gains and losses of exclusivity in grocery retailing
Gielens, Katrijn
;
Gijsbrechts, Els
;
Dekimpe, Marnik G.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
3
,
pp. 239-252
Persistent link: https://www.econbiz.de/10010427997
Saved in:
4
Proximity-store introductions : a new route to big-box retailer success?
Dekimpe, Marnik G.
;
Gijsbrechts, Els
;
Gielens, Katrijn
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 621-633
Persistent link: https://www.econbiz.de/10014465664
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