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Einzelhandel
24
Retail trade
24
Beziehungsmarketing
17
Relationship marketing
17
Consumer behaviour
11
Customer satisfaction
11
Konsumentenverhalten
11
Kundenzufriedenheit
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Brand image
8
Innovation
8
Markenimage
8
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Spanien
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Retailing
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Sustainability
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Electronic Commerce
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Innovation management
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Innovationsmanagement
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Markenführung
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Nachhaltige Entwicklung
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Nachhaltigkeit
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Store equity
3
Sustainable development
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B-to-B-Marketing
2
Betriebliches Informationssystem
2
Business intelligence system
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Business-to-business marketing
2
CHAID
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Customer value
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Image
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Gil Saura, Irene
Kollmann, Tobias
93
Heinemann, Gerrit
71
Swoboda, Bernhard
63
Wirtz, Bernd W.
58
Grewal, Dhruv
52
Schramm-Klein, Hanna
48
Städtler, Arno
46
Zentes, Joachim
46
Rudolph, Thomas
45
Alt, Rainer
44
Martens, Bertin
44
Fritz, Wolfgang
43
Pantano, Eleonora
43
Bauer, Hans H.
41
Morschett, Dirk
39
Hudetz, Kai
38
Ghose, Anindya
36
Ockenfels, Axel
36
Weinhardt, Christof
36
Lee, In
35
Martínez-López, Francisco J.
35
Peitz, Martin
35
Hackl, Franz
34
Thurik, Adriaan R.
34
Lachner, Josef
33
Tietz, Bruno
33
Richards, Timothy J.
32
Täger, Uwe Christian
32
Brynjolfsson, Erik
30
Lowry, Paul Benjamin
30
Ahlert, Dieter
29
Khosrowpour, Mehdi
29
Möhlenbruch, Dirk
29
Teller, Christoph
29
Whinston, Andrew B.
29
Pavlou, Paul A.
28
Rabinovich, Elliot
28
Schoder, Detlef
28
Alexander, Nicholas
27
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International journal of retail and distribution management
3
The journal of brand management : an international journal
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Management decision : MD
2
The international review of retail, distribution and consumer research
2
The journal of product & brand management
2
Economic research
1
European retail research
1
Handbook of research on retailer-consumer relationship development
1
International journal of retail & distribution management
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of retailing and consumer services
1
Psychology & marketing
1
Service business
1
Social and sustainability marketing : a casebook for reaching your socially responsible consumers through marketing science
1
Strategic marketing in tourism services
1
The journal of services marketing
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The service industries journal
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Tourism economics : the business and finance of tourism and recreation
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ECONIS (ZBW)
27
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1
Latent segmentation in business-to-business based on information and communication technology and relationship variables
Fuentes-Blasco, Maria
;
Moliner-Velázquez, Beatriz
;
Gil …
- In:
Tourism economics : the business and finance of tourism …
23
(
2017
)
2
,
pp. 460-468
Persistent link: https://www.econbiz.de/10011646491
Saved in:
2
Measuring the antecedents of e-loyalty and the effect of switching costs on website
Fuentes-Blasco, Maria
;
Gil Saura, Irene
;
Berenguer …
- In:
The service industries journal
30
(
2010
)
11/12
,
pp. 1837-1852
Persistent link: https://www.econbiz.de/10008760013
Saved in:
3
Information and communication technologies in tourism : a comparison for travel agents, hotels and restaurants
Gil Saura, Irene
;
Ruiz-Molina, María-Eugenia
; …
- In:
Strategic marketing in tourism services
,
(pp. 299-320)
.
2012
Persistent link: https://www.econbiz.de/10009616272
Saved in:
4
Stretching the value-satisfaction-loyalty chain by adding value dimensions and cognitive and affective satisfactions : a causal model for retailing
Gallarza, Martina G.
;
Ruiz-Molina, Maria Eugina
;
Gil …
- In:
Management decision : MD
54
(
2016
)
4
,
pp. 981-1003
Persistent link: https://www.econbiz.de/10011482206
Saved in:
5
Effects of value and innovation on brand equity in retailing
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, María
; …
- In:
The journal of brand management : an international journal
26
(
2019
)
6
,
pp. 658-674
Persistent link: https://www.econbiz.de/10012120865
Saved in:
6
Store equity and behavioral intentions : the moderating role of the retailer's technology
Gil Saura, Irene
;
Ruiz Molina, M. Eugenia
;
Berenguer …
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 642-650
Persistent link: https://www.econbiz.de/10011616249
Saved in:
7
The causal relationship between store equity and loyalty : testing two alternative models in retailing
Gil Saura, Irene
;
Šerić, Maja
;
Ruiz-Molina, María Eugenia
- In:
The journal of brand management : an international journal
24
(
2017
)
2
,
pp. 193-208
Persistent link: https://www.econbiz.de/10011724575
Saved in:
8
Analyzing heterogeneity on the value, satisfaction, word-of-mouth relationship in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
Management decision : MD
55
(
2017
)
7
,
pp. 1558-1577
Persistent link: https://www.econbiz.de/10011731374
Saved in:
9
Customer segmentation based on store equity : what explains customer store preference?
Gil Saura, Irene
;
Berenguer Contrí, Gloria
;
Ruiz …
- In:
The journal of brand management : an international journal
24
(
2017
)
6
,
pp. 546-561
Persistent link: https://www.econbiz.de/10011771417
Saved in:
10
Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
The journal of product & brand management
26
(
2017
)
6
,
pp. 650-666
Persistent link: https://www.econbiz.de/10011801144
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