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~person:"Goldfarb, Avi"
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Internet marketing
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Goldfarb, Avi
Gupta, Rangan
142
Bhorat, Haroon
118
Fedderke, Johannes W.
84
Aron, Janine
65
Leibbrandt, Murray V.
64
Woolard, Ingrid
61
Fourie, Johan
60
Naudé, Wim
55
Berg, Servaas van der
54
Case, Anne
54
Muellbauer, John
53
Odhiambo, Nicholas M.
49
Phiri, Andrew
48
Rogerson, Christian M.
46
Kreutzer, Ralf T.
45
Edwards, Lawrence
43
Roberts, Simon
41
Halbach, Axel J.
40
Urban, Boris
40
Yu, Derek
39
Jones, Stuart
38
Aye, Goodness C.
37
Vink, Nick
37
Saayman, Melville
36
Zinman, Jonathan
36
Arndt, Channing
34
Balcilar, Mehmet
34
Muzindutsi, Paul-Francois
34
Ntim, Collins G.
34
Dinkelman, Taryn
33
Kanbur, Ravi
33
Klasen, Stephan
33
Matthee, Marianne
33
Padayachee, Vishnu
33
Leibbrandt, Murray
32
Makrelov, Konstantin
32
Tregenna, Fiona
32
Burger, Rulof
31
Tucker, Catherine
31
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Journal of marketing research : JMR
2
Review of industrial organization : RIO
2
California management review
1
Discussion papers / CEPR
1
Economics of innovation and new technology
1
Handbook of the economics of marketing : Volume 1
1
Handbook of the economics of marketing ; Volume 1
1
Information systems research : ISR
1
Journal of competition law & economics
1
Journal of economics & management strategy : JEMS
1
MIT Sloan Research Paper
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Marketing letters : a journal of research in marketing
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NET Institute Working Paper
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ECONIS (ZBW)
30
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1
Standardization and the effectiveness of online advertising
Goldfarb, Avi
;
Tucker, Catherine
- In:
Management science : journal of the Institute for …
61
(
2015
)
11
,
pp. 2707-2719
Persistent link: https://www.econbiz.de/10011409130
Saved in:
2
Privacy regulation and market structure
Campbell, James
;
Goldfarb, Avi
;
Tucker, Catherine
- In:
Journal of economics & management strategy : JEMS
24
(
2015
)
1
,
pp. 47-73
Persistent link: https://www.econbiz.de/10010520724
Saved in:
3
Digital marketing
Goldfarb, Avi
;
Tucker, Catherine
-
2019
Persistent link: https://www.econbiz.de/10012112774
Saved in:
4
Can offline stores drive online sales?
Wang, Kitty
;
Goldfarb, Avi
- In:
Journal of marketing research : JMR
54
(
2017
)
5
,
pp. 706-719
Persistent link: https://www.econbiz.de/10011762821
Saved in:
5
Concentration advertising-supported online markets : an empirical approach
Goldfarb, Avi
- In:
Economics of innovation and new technology
13
(
2004
)
6
,
pp. 581-594
Persistent link: https://www.econbiz.de/10002080258
Saved in:
6
Implications of "online display advertising : targeting and obtrusiveness"
Goldfarb, Avi
;
Tucker, Catherine
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
3
,
pp. 413-415
Persistent link: https://www.econbiz.de/10009160804
Saved in:
7
Discussion of "online display advertising : targeting and obtrusiveness" by Avi Goldfarb and Catherine Tucker
Matwyshyn, Andrea M.
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
3
,
pp. 409-412
Persistent link: https://www.econbiz.de/10009160811
Saved in:
8
When is less more, and how much more? : thoughts on the psychological and economic implications of online targeting and obtrusiveness
Lodish, Leonard M.
;
Reed II, Americus
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
3
,
pp. 405-408
Persistent link: https://www.econbiz.de/10009160814
Saved in:
9
Online display advertising : targeting and obtrusiveness
Goldfarb, Avi
;
Tucker, Catherine
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
3
,
pp. 389-404
Persistent link: https://www.econbiz.de/10009160816
Saved in:
10
Privacy regulation and online advertising
Goldfarb, Avi
;
Tucker, Catherine
- In:
Management science : journal of the Institute for …
57
(
2011
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10008858568
Saved in:
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