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~person:"Gou, Qinglong"
~person:"Lai, K.K."
~subject:"Brand awareness"
~subject:"Game theory"
~type:"article"
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Gou, Qinglong
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4OR : a quarterly journal of operations research
1
Applications of management science ; 15
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International journal of production economics
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International journal of production research
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ECONIS (ZBW)
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Cooperative public service advertising strategies for a supply chain system
He, Yi
;
Gou, Qinglong
;
Liang, Liang
;
Huang, Zhimin
; …
-
2012
Persistent link: https://www.econbiz.de/10009524922
Saved in:
2
Suppliers' competition and manufacturer's product mix : the role of ingredient brand
Zhang, Ting
;
Gou, Qinglong
;
Liang, Liang
- In:
4OR : a quarterly journal of operations research
13
(
2015
)
3
,
pp. 293-307
Persistent link: https://www.econbiz.de/10011347884
Saved in:
3
Ingredient branding strategies in an assembly supply chain : models and analysis
Zhang, Juan
;
Gou, Qinglong
;
Liang, Liang
;
He, Xiuli
- In:
International journal of production research
51
(
2013
)
23/24
,
pp. 6923-6949
Persistent link: https://www.econbiz.de/10010229606
Saved in:
4
An analysis of salary mechanisms in the sharing economy : the interaction between streamers and unions
Wang, Xin
;
Tao, Zhiying
;
Liang, Liang
;
Gou, Qinglong
- In:
International journal of production economics
214
(
2019
),
pp. 106-124
Persistent link: https://www.econbiz.de/10012036552
Saved in:
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